Testbank For Strategic Management Concepts and Cases Competitiveness and Globalization 13th Edition

:




Testbank For Strategic Management Concepts and Cases
Competitiveness and Globalization 13th Edition




Copyright Cengage Learning. Powered by Cognero. Page 1


, :




Chapter 01: Strategic Management and Strategic Competitiveness


True / False


1. Strategic competitiveness is achieved when a firm successfully formulates and implements a value-creating strategy.
a. True
b. False
ANSWER: True



2. Alligator Enterprises has earned above-average returns since its founding five years ago. No other firm has challenged
Alligator in its particular market niche; therefore, the firm's owners can feel secure that Alligator has established a
competitive advantage. a. True
b. False
ANSWER: False



3. The goal of strategy implementation is to develop a permanent competitive advantage. a. True
b. False
ANSWER: False



4. Risk in terms of financial returns reflects an investor's uncertainty about the economic gains or losses that will result
from a particular investment. a. True
b. False
ANSWER: True




Copyright Cengage Learning. Powered by Cognero. Page 2


, :



5. The difference between average and above-average returns is that average returns are returns that an investor expects
to earn from an investment as compared to other investments with similar stock prices, while above-average returns
are in excess of expectations for similarly priced stocks. a. True
b. False
ANSWER: False



6. Above-average returns are returns in excess of what an investor expects to earn from other investments with a similar
amount of risk. a. True
b. False
ANSWER: True



7. Particularly when assessing investments in new venture firms, the most effective, and often the only, way to measure
the performance of the firms and determine their viability as an investment option is to examine financial metrics such
as returns on assets, and sales. a. True
b. False
ANSWER: False



8. To implement a firm’s strategies, the firm takes actions to enact each strategy with the intent of achieving strategic
competitiveness and above-average returns. a. True
b. False
ANSWER: True



9. Economies of scale and huge advertising budgets are more effective in the new competitive landscape than they were
in the past.
a. True
b. False
ANSWER: False



10. The two primary drivers of hypercompetition are the emergence of the global economy and technology. a. True
b. False
ANSWER: True



11. The rate of technology diffusion has increased significantly over the last two decades. a. True
b. False


Copyright Cengage Learning. Powered by Cognero. Page 3


, :



ANSWER: True



12. RelTech is a firm in the electronics industry. It could protect its proprietary technology through patents. However, it
likely will not apply for patents to keep competitors from gaining access to the technological knowledge included in
the patent application. a. True
b. False
ANSWER: True



13. Examples of incremental innovations include iPads, Wi-Fi, and the web browser. a. True
b. False
ANSWER: False



14. The rapid rate of technological diffusion has increased the competitive benefits of patents. a. True
b. False
ANSWER: False



15. Companies searching for opportunities in the global economy would likely conclude that the three leading European
economies of Germany, United Kingdom, and France would be good investments because they are predicted to
continue increasing in size. a. True
b. False
ANSWER: False



16. Since the 1980s, the basis for competition has shifted from intangible resources to hard assets.




Copyright Cengage Learning. Powered by Cognero. Page 4