WGU D373 FINAL EXAM NEWEST 2025 ACTUAL
EXAM| COMPLETE QUESTIONS AND CORRECT
DETAILED ANSWERS (VERIFIED ANSWERS) ALREADY
GRADED A+| MARKETING IN THE DIGITAL ERA
FINAL| BRAND NEW!!
Target customers .....ANSWER..... Customers based on a
predefined geographic boundary
Market segmentation .....ANSWER..... Dividing a market through
variables such as age, gender, education level, family size,
occupation, income, and more
Psychographic .....ANSWER..... Focus on the intrinsic traits the
target customer has, such as values, personalities, interests,
attitudes, conscious and subconscious motivators, lifestyles, and
opinions
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Behavioral .....ANSWER..... the process of grouping customers
according to their behavior when making purchasing decisions
What is marketing? .....ANSWER..... The set of institutions and
processes for creating, communicating, delivering, and
exchanging offers that have value for customers, clients, partners,
and society
Marketing Coordinator .....ANSWER..... Entry-level marketing
position responsible for planning, executing, and managing a
variety of functions to deliver value to the customer and the
organization (1-3 years).
Marketing Director .....ANSWER..... Mid-level marketing position
responsible for planning, executing, and managing a variety of
functions to deliver value to the customer and the organization,
with 7-10 years of experience
Vice President .....ANSWER..... Senior-level marketing position
responsible for planning, executing, and managing a variety of
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functions to deliver value to the customer and the organization,
with 11-15 years of experience
Chief Marketing Officer .....ANSWER..... Top-level marketing
position responsible for planning, executing, and managing a
variety of functions to deliver value to the customer and the
organization, with 20+ years of experience
Who is responsible for ROI? (return on investments)
.....ANSWER..... Chief marketing officer
What is the traditional marketing mix? .....ANSWER..... Product,
price, place, promotion
What is the expanded marketing mix? .....ANSWER..... Product,
price, place, promotion people,process, physical evidence
Strategy .....ANSWER..... Represents what the company intends to
do