QUALTRICS CX CERTIFICATION EXAM
STUDY GUIDE 2026 COMPLETE QUESTIONS
AND ANSWERS GRADED A+
⩥ What are the four main avenues that Qualtrics sees its customers
translating CX into financial impact? Answer: Customer Retention,
Customer Lifetime Value, Cost to Serve, Cost of Acquisition
⩥ What are the three types of CX programs? Answer: Strategic,
transactional, and digital
⩥ Name four common CX metrics Answer: Net Promoter Score®
Customer Satisfaction (CSAT)
Customer Effort Score (CES)
Share of Wallet
⩥ How do you force save Qualtrics on a Mac? Answer: Command - S
⩥ You were using Edit Multiple, but after you collected a few responses
you noticed it was gone. Why did this happen? Answer: You began
collecting actual responses
, ⩥ The Preview Survey button at the top of the Survey module launches
a new window that displays an interactive preview of your survey.
Which of the following statements are true about the preview survey
process? Mark all that apply. Answer: You can place a bookmark in
order to return to the same spot and by ignore validation you can skip
answer validation in Qualtrics questions
⩥ A colleague shared their project with you, but you can't edit it. The
Edit Survey button is grayed out in the Project Actions dropdown on the
Projects page. Why is this happening? Answer: Your colleague didn't
enable edit project when they shared it
⩥ Which question type below would be most suitable for you to display
a set of instructions, an introduction, or a static consent form in your
survey? Answer: Descriptive Text
⩥ Which specialty question type requires setup outside of Qualtrics; for
example, with the aid of an Excel spreadsheet or another application that
formats CSV files. Answer: Drill Down
⩥ Which specialty question type uses a standard scale from 0-10 and
produces a customer loyalty metric? Answer: NPS
STUDY GUIDE 2026 COMPLETE QUESTIONS
AND ANSWERS GRADED A+
⩥ What are the four main avenues that Qualtrics sees its customers
translating CX into financial impact? Answer: Customer Retention,
Customer Lifetime Value, Cost to Serve, Cost of Acquisition
⩥ What are the three types of CX programs? Answer: Strategic,
transactional, and digital
⩥ Name four common CX metrics Answer: Net Promoter Score®
Customer Satisfaction (CSAT)
Customer Effort Score (CES)
Share of Wallet
⩥ How do you force save Qualtrics on a Mac? Answer: Command - S
⩥ You were using Edit Multiple, but after you collected a few responses
you noticed it was gone. Why did this happen? Answer: You began
collecting actual responses
, ⩥ The Preview Survey button at the top of the Survey module launches
a new window that displays an interactive preview of your survey.
Which of the following statements are true about the preview survey
process? Mark all that apply. Answer: You can place a bookmark in
order to return to the same spot and by ignore validation you can skip
answer validation in Qualtrics questions
⩥ A colleague shared their project with you, but you can't edit it. The
Edit Survey button is grayed out in the Project Actions dropdown on the
Projects page. Why is this happening? Answer: Your colleague didn't
enable edit project when they shared it
⩥ Which question type below would be most suitable for you to display
a set of instructions, an introduction, or a static consent form in your
survey? Answer: Descriptive Text
⩥ Which specialty question type requires setup outside of Qualtrics; for
example, with the aid of an Excel spreadsheet or another application that
formats CSV files. Answer: Drill Down
⩥ Which specialty question type uses a standard scale from 0-10 and
produces a customer loyalty metric? Answer: NPS
