IMC 391 FINAL Exam Questions AND Correct Answers
_______________ spend one-third of their life online. -
✔✔Teenagers
_________________ are known as the e-generation
because they are insatiable consumers of digital media.
- ✔✔Millenials
_________________ are less easily convinced about
new products or ideas, and demand value in the things
that they purchase. - ✔✔Supermoms
_________________ is important because the
workforce are the organization's ambassadors. -
✔✔Employee relations
_________________ is in the same company as oil,
energy, finance and agriculture in terms of gross
economic power. - ✔✔The tourism industry
, ___________________ have strong opinions about
preserving traditional family values and voting for
political conservatives - ✔✔Christian evangelicals
___________________ influence over 80% of household
purchasing decisions. - ✔✔supermoms
___________________ is at the heart of each type of
public relations, especially crisis communication. -
✔✔Truth/trust
_____________________ are more likely to buy a brand
that supports a charity. - ✔✔Millenials
"Information can be updated quickly without having to
reprint brochures and other information." Which term
does this statement best describe? - ✔✔the web
"It provides opportunities for on-air appearances in
which the guest expresses opinions and answers call-in
_______________ spend one-third of their life online. -
✔✔Teenagers
_________________ are known as the e-generation
because they are insatiable consumers of digital media.
- ✔✔Millenials
_________________ are less easily convinced about
new products or ideas, and demand value in the things
that they purchase. - ✔✔Supermoms
_________________ is important because the
workforce are the organization's ambassadors. -
✔✔Employee relations
_________________ is in the same company as oil,
energy, finance and agriculture in terms of gross
economic power. - ✔✔The tourism industry
, ___________________ have strong opinions about
preserving traditional family values and voting for
political conservatives - ✔✔Christian evangelicals
___________________ influence over 80% of household
purchasing decisions. - ✔✔supermoms
___________________ is at the heart of each type of
public relations, especially crisis communication. -
✔✔Truth/trust
_____________________ are more likely to buy a brand
that supports a charity. - ✔✔Millenials
"Information can be updated quickly without having to
reprint brochures and other information." Which term
does this statement best describe? - ✔✔the web
"It provides opportunities for on-air appearances in
which the guest expresses opinions and answers call-in
