Learning Aim E: Examine the strategic and
approaches to developing internation
, Introduction................................................................................................................................................................
E1 Strategies for operating internationally.................................................................................................................
Subsidiary business.........................................................................................................................................................
Franchising......................................................................................................................................................................
Joint ventures.................................................................................................................................................................
Agencies......................................................................................................................................................................
Government and Regulatory Agencies.......................................................................................................................
Marketing and Advertising Agencies..............................................................................................................................
Development and Financial Agencies.........................................................................................................................
Licencing.........................................................................................................................................................................
Sub-contracting...............................................................................................................................................................
Partnerships................................................................................................................................................................
Outsourcing................................................................................................................................................................
Re engineering................................................................................................................................................................
Training/management style........................................................................................................................................
Analysis of Vodafone operating internationally..........................................................................................................
Benefits of Vodafone taking over Mannesmann........................................................................................................
Drawbacks of Vodafone merging with Mannesmann.....................................................................................................
Evaluation...................................................................................................................................................................
Organization structure....................................................................................................................................................
Vodafone UK products range......................................................................................................................................
E2 Resource considerations........................................................................................................................................
Capital costs....................................................................................................................................................................
Revenue costs.............................................................................................................................................................
Resource considerations.............................................................................................................................................
Training costs..................................................................................................................................................................