JOMC 486 UNL STUDY GUIDE EXAM QUESTIONS AND
ANSWERS GRADED A+
False
✔✔The FTC expects that advertisers will have substantiation for their claims -
✔✔before the advertisements are published
✔✔The FTC will always defer to the judgment of self-regulatory groups on matters of
substantiation of advertising claims. - ✔✔False
✔✔Originally, 18 U.S.C. Section 1304 prohibited radio or television broadcast by any
licensed station of - ✔✔any advertisements or information about lotteries or games of
chance
✔✔Which of the following standards does the court apply to resolve the First
Amendment issue in this case? - ✔✔The Central Hudson test
✔✔Which of the following is an interest the government claimed it was upholding in this
case? - ✔✔reducing the social costs of gambling
✔✔The Supreme Court said the ban on casino advertising failed to directly advance the
government's interest because - ✔✔exceptions to the ban on advertising made the
regulation ineffective
✔✔Which of the following is NOT an action the FCC may take to enforce its rules on
indecency? - ✔✔Sentence a broadcaster to prison time
✔✔The FCC limits indecency to certain subject matter. Which of the following best
describes that subject matter? - ✔✔sexual or excretory organs or activity
✔✔The FCC says that "indecency" includes - ✔✔any patently offensive material dealing
with sexual or excretory activity or organs
✔✔The FCC says "patent offensiveness" must be judged by - ✔✔contemporary national
community standards for the broadcast medium
✔✔The FCC identifies three factors it will use for determining patent offensiveness -
✔✔Late night vs. prime-time broadcast
✔✔Material that is indecent may be broadcast - ✔✔between 10 p.m. and 6 a.m.
, ✔✔This case arose after the FCC changed its position on - ✔✔repetition versus fleeting
appearances of offensive language or images
✔✔The Supreme Court said the FCC failed to - ✔✔give broadcasters adequate notice
that fleeting expletives could be indecent
✔✔The Supreme Court said that because it decided the case on fair-notice grounds it -
✔✔did not need to address the first amendment question
✔✔To which of the four major components of the Internet did the FCC's Open Internet
Order (OIO) apply? - ✔✔Broadband Providers
✔✔The FCC's OIO imposed three requirements on broadband providers. Which of the
following is not one of them? - ✔✔Assure equal opportunity for all points of view
✔✔In Verizon v. FCC, The appeals court held that - ✔✔The FCC had the statutory
authority to issue the OIO and it is likely to have the desired effect
✔✔The appeals court struck down the FCC's OIO because it - ✔✔imposed common
carrier obligations on broadband providers
✔✔Daniel Becker wanted to run commercials for his election to - ✔✔The U.S. House of
Representatives
✔✔The campaign commercials Daniel Becker wanted to run contained -
✔✔Photographs of aborted fetuses
✔✔After Becker sought to purchase time on an Atlanta TV station, the station asked the
FCC to let it - ✔✔run Becker's spot only between midnight and 6 a.m.
✔✔The court of appeals held that channeling Becker's ad to late night - ✔✔did violate
Sec. 312(a)(7) because he still controlled his message.
✔✔In ruling on Becker's Sec. 315 (equal opportunity claim) the appeals court said
channeling the ad to late night - ✔✔amounted to censorship of Becker's ads.
✔✔Maker's Mark alleged Diageo infringed on its trademark by using - ✔✔a dripping-
wax seal like its own
✔✔Diageo contended that Maker's Mark could not claim a trademark in the dripping-
wax seal because - ✔✔it is a functional element, essential to the product
ANSWERS GRADED A+
False
✔✔The FTC expects that advertisers will have substantiation for their claims -
✔✔before the advertisements are published
✔✔The FTC will always defer to the judgment of self-regulatory groups on matters of
substantiation of advertising claims. - ✔✔False
✔✔Originally, 18 U.S.C. Section 1304 prohibited radio or television broadcast by any
licensed station of - ✔✔any advertisements or information about lotteries or games of
chance
✔✔Which of the following standards does the court apply to resolve the First
Amendment issue in this case? - ✔✔The Central Hudson test
✔✔Which of the following is an interest the government claimed it was upholding in this
case? - ✔✔reducing the social costs of gambling
✔✔The Supreme Court said the ban on casino advertising failed to directly advance the
government's interest because - ✔✔exceptions to the ban on advertising made the
regulation ineffective
✔✔Which of the following is NOT an action the FCC may take to enforce its rules on
indecency? - ✔✔Sentence a broadcaster to prison time
✔✔The FCC limits indecency to certain subject matter. Which of the following best
describes that subject matter? - ✔✔sexual or excretory organs or activity
✔✔The FCC says that "indecency" includes - ✔✔any patently offensive material dealing
with sexual or excretory activity or organs
✔✔The FCC says "patent offensiveness" must be judged by - ✔✔contemporary national
community standards for the broadcast medium
✔✔The FCC identifies three factors it will use for determining patent offensiveness -
✔✔Late night vs. prime-time broadcast
✔✔Material that is indecent may be broadcast - ✔✔between 10 p.m. and 6 a.m.
, ✔✔This case arose after the FCC changed its position on - ✔✔repetition versus fleeting
appearances of offensive language or images
✔✔The Supreme Court said the FCC failed to - ✔✔give broadcasters adequate notice
that fleeting expletives could be indecent
✔✔The Supreme Court said that because it decided the case on fair-notice grounds it -
✔✔did not need to address the first amendment question
✔✔To which of the four major components of the Internet did the FCC's Open Internet
Order (OIO) apply? - ✔✔Broadband Providers
✔✔The FCC's OIO imposed three requirements on broadband providers. Which of the
following is not one of them? - ✔✔Assure equal opportunity for all points of view
✔✔In Verizon v. FCC, The appeals court held that - ✔✔The FCC had the statutory
authority to issue the OIO and it is likely to have the desired effect
✔✔The appeals court struck down the FCC's OIO because it - ✔✔imposed common
carrier obligations on broadband providers
✔✔Daniel Becker wanted to run commercials for his election to - ✔✔The U.S. House of
Representatives
✔✔The campaign commercials Daniel Becker wanted to run contained -
✔✔Photographs of aborted fetuses
✔✔After Becker sought to purchase time on an Atlanta TV station, the station asked the
FCC to let it - ✔✔run Becker's spot only between midnight and 6 a.m.
✔✔The court of appeals held that channeling Becker's ad to late night - ✔✔did violate
Sec. 312(a)(7) because he still controlled his message.
✔✔In ruling on Becker's Sec. 315 (equal opportunity claim) the appeals court said
channeling the ad to late night - ✔✔amounted to censorship of Becker's ads.
✔✔Maker's Mark alleged Diageo infringed on its trademark by using - ✔✔a dripping-
wax seal like its own
✔✔Diageo contended that Maker's Mark could not claim a trademark in the dripping-
wax seal because - ✔✔it is a functional element, essential to the product
