DIGITAL EVENT STRATEGIST EXAM WITH ALL CORRECT
& 100% VERIFIED ANSWERS|ACTUAL COMPLETE EXAM
|ALREADY GRADED A+
An online event at a specific point in time, live, or simulated live which engages a unique, targeted
audience ✔Correct Answer-Digital Event
Webinar or webcast, live stream, virtual event, hybrid event, perpetual digital commumity / online
365 ✔Correct Answer-Continuum of Digital
Launch plan should include how comtent will be accessed, by wh and for how long. On demand
archiving is typically ----days. However, many organizations are using digital platforms to deliver
ongoing events and access to content ✔Correct Answer-90 days
A live or recorded presentation broadcast over the Internet. Typically uses streaming technology
which broadcasts audio and/or video from a single source to multiple participants ✔Correct
Answer-Webinar or Webcast
Audience members chatting between themselves and with the speaker ✔Correct Answer-
Backchannel
A technique related to a webinar and webcasting that is NOT considered a digital event in its own
right ✔Correct Answer-Simulated Live / On Demand
The practice of streaming content captured previously as though it were occurring live. Typically
content is promoted as live. This type of content is often integrated into a broader digital event
experience. It is a subset of live stream. ✔Correct Answer-Simulated Live
The practice of making previously recorded content available when needed or required. It is not
considered a digital event on its own, but often integrated into a broader digital event or experience.
✔Correct Answer-On Demand
A live digital event that uses one of the 2D or 3D virtual platforms often hosted in a virtual world
combined with broadcast multimedia formats. Event can be produced one-time only, or annually, or
be combined with a perpetual digital community or engagement. May or may not be at the same
time as a F2F event. ✔Correct Answer-Virtual Event
May include elements found in F2F events such as trade shows or job fairs. Exhibitors create and staff
virtual booths and include videos, PDFs and chat with attendees. ✔Correct Answer-Virtual Event
Technology platforms that are typically used to create virtual events ✔Correct Answer-2D / 3D
Platforms
A virtual platform that is similar to a standard desktop user interface where the user points and
clicks. Platform offers media streaming (audio and video), on demand and chat features. Some
platforms also have content capture, content hosting and delivery including: registration,
ecommerce, password protection, and analytics. More and more these platforms are mucking social
media experiences. ✔Correct Answer-2D Virtual Platform
, Serves as a virtual world where users assume an avatar and explore the environment. Used often to
explore convention centers, hotels, and traditional meeting spaces, and untraditional environments.
Some platforms are not intuitive and have steep learning curves. Offer media streaming, on demand
and chat features. This platform was the dominant approach used in the early to mid 2000s
✔Correct Answer-3D Virtual Platform
A live, F2F meeting that also provides some type of digital/virtual component for a remote live
audience. Often it includes satellite in-person activities conducted remotely from the main F2F mtg
(ie a conference in one location, with extensions to local sales offices where customers can attend
virtually while interacting live with sales staff/peers). ✔Correct Answer-Hybrid Event
Combines a number of the digital experiences into one robust, online experience that persists year-
round and enables a wide variety of ongoing audience interactions. Interactions might include the
availability of on demand content, webcasts, or hybrid events where there is a digital event occurring
in the community with a live event. ✔Correct Answer-Immersive Digital Environment or
Community
Video streaming, video conferencing, content capture, web or online portals, hosting. They are NOT
considered digital events in their own right ✔Correct Answer-Technologies used to produce digital
events
A person who applies the knowledge, skills, tools, and techniques, necessary to create an online
engagement with one or more targeted audiences, designed to meet specific objectives outlined by
the organization. ✔Correct Answer-Digital Event Strategist
Person who may oversee production of the online engagement. ✔Correct Answer-Digital Event
Strategist
Event/Meeting Planning, Marketing, Instructional Design, Digital/online Media Design Mgmt, Media
and Publication Sales And Management ✔Correct Answer-Professions aligned with Digital Event
Strategy
Digital Events are most effective when utilized as part of an integrated marketing or training plan
instead as stand alone activities. ✔Correct Answer-True
Applying the knowledge, tools and techniques "good practice" is not enough. Digital Event Strategist
must possess the following characteristics: knowledge, Performance, Personal ✔Correct Answer-
True
This refers to what the Digital Event Strategist knows about the discipline of digital event strategy, as
well as the organization's strategic plan, objectives, operational models and target audiences.
✔Correct Answer-Knowledge
Refers to what the digital event strategist is able to do or accomplish while applying the DES
kmowledge ✔Correct Answer-Performance
Refers to how the DES behaves when performs the project or activity. The ability to guide the team
of stakeholders while achieving the desired objectives and balancing any known constraints such as
budget, resources, etc. ✔Correct Answer-Personal
& 100% VERIFIED ANSWERS|ACTUAL COMPLETE EXAM
|ALREADY GRADED A+
An online event at a specific point in time, live, or simulated live which engages a unique, targeted
audience ✔Correct Answer-Digital Event
Webinar or webcast, live stream, virtual event, hybrid event, perpetual digital commumity / online
365 ✔Correct Answer-Continuum of Digital
Launch plan should include how comtent will be accessed, by wh and for how long. On demand
archiving is typically ----days. However, many organizations are using digital platforms to deliver
ongoing events and access to content ✔Correct Answer-90 days
A live or recorded presentation broadcast over the Internet. Typically uses streaming technology
which broadcasts audio and/or video from a single source to multiple participants ✔Correct
Answer-Webinar or Webcast
Audience members chatting between themselves and with the speaker ✔Correct Answer-
Backchannel
A technique related to a webinar and webcasting that is NOT considered a digital event in its own
right ✔Correct Answer-Simulated Live / On Demand
The practice of streaming content captured previously as though it were occurring live. Typically
content is promoted as live. This type of content is often integrated into a broader digital event
experience. It is a subset of live stream. ✔Correct Answer-Simulated Live
The practice of making previously recorded content available when needed or required. It is not
considered a digital event on its own, but often integrated into a broader digital event or experience.
✔Correct Answer-On Demand
A live digital event that uses one of the 2D or 3D virtual platforms often hosted in a virtual world
combined with broadcast multimedia formats. Event can be produced one-time only, or annually, or
be combined with a perpetual digital community or engagement. May or may not be at the same
time as a F2F event. ✔Correct Answer-Virtual Event
May include elements found in F2F events such as trade shows or job fairs. Exhibitors create and staff
virtual booths and include videos, PDFs and chat with attendees. ✔Correct Answer-Virtual Event
Technology platforms that are typically used to create virtual events ✔Correct Answer-2D / 3D
Platforms
A virtual platform that is similar to a standard desktop user interface where the user points and
clicks. Platform offers media streaming (audio and video), on demand and chat features. Some
platforms also have content capture, content hosting and delivery including: registration,
ecommerce, password protection, and analytics. More and more these platforms are mucking social
media experiences. ✔Correct Answer-2D Virtual Platform
, Serves as a virtual world where users assume an avatar and explore the environment. Used often to
explore convention centers, hotels, and traditional meeting spaces, and untraditional environments.
Some platforms are not intuitive and have steep learning curves. Offer media streaming, on demand
and chat features. This platform was the dominant approach used in the early to mid 2000s
✔Correct Answer-3D Virtual Platform
A live, F2F meeting that also provides some type of digital/virtual component for a remote live
audience. Often it includes satellite in-person activities conducted remotely from the main F2F mtg
(ie a conference in one location, with extensions to local sales offices where customers can attend
virtually while interacting live with sales staff/peers). ✔Correct Answer-Hybrid Event
Combines a number of the digital experiences into one robust, online experience that persists year-
round and enables a wide variety of ongoing audience interactions. Interactions might include the
availability of on demand content, webcasts, or hybrid events where there is a digital event occurring
in the community with a live event. ✔Correct Answer-Immersive Digital Environment or
Community
Video streaming, video conferencing, content capture, web or online portals, hosting. They are NOT
considered digital events in their own right ✔Correct Answer-Technologies used to produce digital
events
A person who applies the knowledge, skills, tools, and techniques, necessary to create an online
engagement with one or more targeted audiences, designed to meet specific objectives outlined by
the organization. ✔Correct Answer-Digital Event Strategist
Person who may oversee production of the online engagement. ✔Correct Answer-Digital Event
Strategist
Event/Meeting Planning, Marketing, Instructional Design, Digital/online Media Design Mgmt, Media
and Publication Sales And Management ✔Correct Answer-Professions aligned with Digital Event
Strategy
Digital Events are most effective when utilized as part of an integrated marketing or training plan
instead as stand alone activities. ✔Correct Answer-True
Applying the knowledge, tools and techniques "good practice" is not enough. Digital Event Strategist
must possess the following characteristics: knowledge, Performance, Personal ✔Correct Answer-
True
This refers to what the Digital Event Strategist knows about the discipline of digital event strategy, as
well as the organization's strategic plan, objectives, operational models and target audiences.
✔Correct Answer-Knowledge
Refers to what the digital event strategist is able to do or accomplish while applying the DES
kmowledge ✔Correct Answer-Performance
Refers to how the DES behaves when performs the project or activity. The ability to guide the team
of stakeholders while achieving the desired objectives and balancing any known constraints such as
budget, resources, etc. ✔Correct Answer-Personal
