BUSI 2204 Final Exam Practice
Questions and answers verified to
pass 2025
Marketing Channel - correct answer ✔A set of interdependent organizations
that facilitate the transfer of ownership as products move from producer to
business user or consumer.
Non Traditional Channel - correct answer ✔• Help to differentiate a product
• Internet, mail-order, infomercials
• Vending machine
Intensive Distribution - correct answer ✔Is aimed at maximum market
coverage.
Disintermediation - correct answer ✔Horizontal conflict occurs among
channel members on the same level
Outsourcing - correct answer ✔The use of an independent third-party to
perform some function.
Contact Efficiency - correct answer ✔Reducing the number of required
transactions
Temporal discrepancy - correct answer ✔A product is produced but a
customer is not ready to buy it.
, Marketing channel (channel of distribution) - correct answer ✔A set of
interdependent organizations that ease the transfer of ownership as products
move from producer to business user or consumer
Inventory Control System - correct answer ✔A method of developing and
maintaining an adequate assortment of materials or products to meet a
manufacturer's or a customer's demand.
Channel Conflict - correct answer ✔A clash of goals and methods among
distribution channel members
Channel Control - correct answer ✔one marketing channel member
intentionally affects another member's behavior
Channel Leader (channel captain) - correct answer ✔a member of a
marketing channel who exercises authority and power over the activities of
other channel members
Channel Members - correct answer ✔All parties in the marketing channel
that negotiate with one another, buy and sell products, and facilitate the
change of ownership between buyer and seller as they move the product from
the manufacturer into the hands of the final consumer.
Channel Partnering (Channel Cooperation) - correct answer ✔the joint effort
of all channel members to create a supply chain that serves customers and
creates a competitive advantage
Channel Power - correct answer ✔a marketing channel member's capacity to
control or influence the behavior of other channel members.
Questions and answers verified to
pass 2025
Marketing Channel - correct answer ✔A set of interdependent organizations
that facilitate the transfer of ownership as products move from producer to
business user or consumer.
Non Traditional Channel - correct answer ✔• Help to differentiate a product
• Internet, mail-order, infomercials
• Vending machine
Intensive Distribution - correct answer ✔Is aimed at maximum market
coverage.
Disintermediation - correct answer ✔Horizontal conflict occurs among
channel members on the same level
Outsourcing - correct answer ✔The use of an independent third-party to
perform some function.
Contact Efficiency - correct answer ✔Reducing the number of required
transactions
Temporal discrepancy - correct answer ✔A product is produced but a
customer is not ready to buy it.
, Marketing channel (channel of distribution) - correct answer ✔A set of
interdependent organizations that ease the transfer of ownership as products
move from producer to business user or consumer
Inventory Control System - correct answer ✔A method of developing and
maintaining an adequate assortment of materials or products to meet a
manufacturer's or a customer's demand.
Channel Conflict - correct answer ✔A clash of goals and methods among
distribution channel members
Channel Control - correct answer ✔one marketing channel member
intentionally affects another member's behavior
Channel Leader (channel captain) - correct answer ✔a member of a
marketing channel who exercises authority and power over the activities of
other channel members
Channel Members - correct answer ✔All parties in the marketing channel
that negotiate with one another, buy and sell products, and facilitate the
change of ownership between buyer and seller as they move the product from
the manufacturer into the hands of the final consumer.
Channel Partnering (Channel Cooperation) - correct answer ✔the joint effort
of all channel members to create a supply chain that serves customers and
creates a competitive advantage
Channel Power - correct answer ✔a marketing channel member's capacity to
control or influence the behavior of other channel members.
