ONBOARDING STUDY GUIDE
QUESTIONS AND ANSWERS
Shopper Behaviour provides new data and insights to customer shopping trends to
both Merchants & Suppliers that drive better decisions on assortment - ANSWER-
How do DV products compliment and enhance the Merchant/Supplier ability to make
better decisions and drive omni-channel sales?
Channel Performance Insights UI provides suppliers with easily digestive omni views
of sales and inventory that resemble what Merchants see in Flight Deck dashboards
16 Reports - ANSWER-How many reports are in the Shopper Behaviour Module?
Incrementality - ANSWER-metric or KPI that gauges the efficacy of a marketing or
sales promotion campaign. It calculates the difference between the sales you made
during a promotion and the sales that you would have made if there was no
promotion running during the same period.
Channel Performance - ANSWER-Delivers meaningful data from a truly omni-
channel environment to drive growth. Provides insight into where your sales are
coming from by category and brand, and see which channels are driving change.
1. US Based
2. Headless Access (API) - ANSWER-Two forms of delivery for Channel
Performance
Buy in Store - ANSWER-BIS
Pick Up Today - ANSWER-PUT
Ship From Store - ANSWER-SFS
Delivery From Store - ANSWER-DEL
Ship to Home - ANSWER-S2H
Ship to Store - ANSWER-S2S
Drop Ship Vendor - ANSWER-DSV
Marketplace - ANSWER-MP
Walmart Luminate - ANSWER-A suite of data products that deliver actionable,
customer-centric insights to help merchants and brands make better business
decisions
Shopper Behavior - ANSWER-A tool to analyze evolving behavior to activate against
the changing needs of shoppers. It diagnoses performance of categories, brands,
QUESTIONS AND ANSWERS
Shopper Behaviour provides new data and insights to customer shopping trends to
both Merchants & Suppliers that drive better decisions on assortment - ANSWER-
How do DV products compliment and enhance the Merchant/Supplier ability to make
better decisions and drive omni-channel sales?
Channel Performance Insights UI provides suppliers with easily digestive omni views
of sales and inventory that resemble what Merchants see in Flight Deck dashboards
16 Reports - ANSWER-How many reports are in the Shopper Behaviour Module?
Incrementality - ANSWER-metric or KPI that gauges the efficacy of a marketing or
sales promotion campaign. It calculates the difference between the sales you made
during a promotion and the sales that you would have made if there was no
promotion running during the same period.
Channel Performance - ANSWER-Delivers meaningful data from a truly omni-
channel environment to drive growth. Provides insight into where your sales are
coming from by category and brand, and see which channels are driving change.
1. US Based
2. Headless Access (API) - ANSWER-Two forms of delivery for Channel
Performance
Buy in Store - ANSWER-BIS
Pick Up Today - ANSWER-PUT
Ship From Store - ANSWER-SFS
Delivery From Store - ANSWER-DEL
Ship to Home - ANSWER-S2H
Ship to Store - ANSWER-S2S
Drop Ship Vendor - ANSWER-DSV
Marketplace - ANSWER-MP
Walmart Luminate - ANSWER-A suite of data products that deliver actionable,
customer-centric insights to help merchants and brands make better business
decisions
Shopper Behavior - ANSWER-A tool to analyze evolving behavior to activate against
the changing needs of shoppers. It diagnoses performance of categories, brands,
