1|Page
SOCIAL MEDIA CERTIFICATION (ADD) EXAM 2025
NEWEST ACTUAL EXAM COMPLETE QUESTIONS
AND CORRECT DETAILED ANSWERS (100%
VERIFIED ANSWERS) |ALREADY GRADED A+/
LATEST EXAM!!!
If a company posts 16 pieces of educational, informative,
or entertaining content and four pieces of promotional
content in one month, what rule is being followed?
A. the rule of thirds
B. the 80-20 rule
C. the rule of balance
D. the 50-50 rule - Answer-B. the 80-20 rule
If a bicycle company creates and shares a blog post about
the best mountain biking trails in America, what form of
marketing is being used?
A. PPC advertising
B. web optimization
C. content marketing
D. outbound marketing - Answer-C. content marketing
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If a company shares a link to its Facebook account on an
Instagram post, what marketing approach is being used?
A. cross promotion
B. search engine optimization
C. PPC advertising
D. outbound marketing - Answer-A. cross promotion
________ is the simulation of human intelligence
processes by machines, especially computer systems.
A. artificial intelligence
B. search engine optimization
C. targeted audience
D. boosting - Answer-A. artificial intelligence
Content Marketing is _______________.
A. the act of submitting public relations materials to media
outlets to inform target audiences about events, product
launches, updates, etc.
B. The act of asking influencers to share links to product
pages, to share reviews of products, to write blogs or
create videos about products, etc. to acquire a target
audience
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C. A technique used by customer service representatives
on social media platforms that allows them to respond and
react to issues in a professional manner
D. The act of creating and distributing valuable, relevant,
and consistent material to attract and acquire a target
audience - Answer-D. The act of creating and distributing
valuable, relevant, and consistent material to attract and
acquire a target audience
Which of the following is an example of a SMART goal?
A. Improve customer retention rate by 5 percent by March
15 by responding to every social media mention within 15
minutes during all business hours
B. Increase sales by the end of the month by making more
calls, posting more frequently on social media, and
sending more emails
C. Increase brand awareness by liking more photos on
Instagram and writing longer captions for all social media
posts
D. Improve brand sentiment in two weeks by paying to
promote Facebook posts that have to do with charitable
efforts - Answer-A. Improve customer retention rate by 5
percent by March 15 by responding to every social media
mention within 15 minutes during all business hours
, 4|Page
When were social media sites first introduced?
A. 2010
B. 1997
C. 1990
D. 2003 - Answer-D. 2003
In reference to social media marketing, which of the
following is an example of organic content?
A. A video a company pays to promote on Facebook
B. A PPC ad that appears at the top of search engine
results
C. An image a company creates and shares on Instagram
D. A product review that a paid influencer posts on
YouTube - Answer-C. An image a company creates and
shares on Instagram
Between 1995 and 2002, extreme internet usage growth
played a key role in opening up the internet as a viable
marketing option for businesses. Which of the following is
the name of this time period?
A. dot-com bubble
SOCIAL MEDIA CERTIFICATION (ADD) EXAM 2025
NEWEST ACTUAL EXAM COMPLETE QUESTIONS
AND CORRECT DETAILED ANSWERS (100%
VERIFIED ANSWERS) |ALREADY GRADED A+/
LATEST EXAM!!!
If a company posts 16 pieces of educational, informative,
or entertaining content and four pieces of promotional
content in one month, what rule is being followed?
A. the rule of thirds
B. the 80-20 rule
C. the rule of balance
D. the 50-50 rule - Answer-B. the 80-20 rule
If a bicycle company creates and shares a blog post about
the best mountain biking trails in America, what form of
marketing is being used?
A. PPC advertising
B. web optimization
C. content marketing
D. outbound marketing - Answer-C. content marketing
,2|Page
If a company shares a link to its Facebook account on an
Instagram post, what marketing approach is being used?
A. cross promotion
B. search engine optimization
C. PPC advertising
D. outbound marketing - Answer-A. cross promotion
________ is the simulation of human intelligence
processes by machines, especially computer systems.
A. artificial intelligence
B. search engine optimization
C. targeted audience
D. boosting - Answer-A. artificial intelligence
Content Marketing is _______________.
A. the act of submitting public relations materials to media
outlets to inform target audiences about events, product
launches, updates, etc.
B. The act of asking influencers to share links to product
pages, to share reviews of products, to write blogs or
create videos about products, etc. to acquire a target
audience
,3|Page
C. A technique used by customer service representatives
on social media platforms that allows them to respond and
react to issues in a professional manner
D. The act of creating and distributing valuable, relevant,
and consistent material to attract and acquire a target
audience - Answer-D. The act of creating and distributing
valuable, relevant, and consistent material to attract and
acquire a target audience
Which of the following is an example of a SMART goal?
A. Improve customer retention rate by 5 percent by March
15 by responding to every social media mention within 15
minutes during all business hours
B. Increase sales by the end of the month by making more
calls, posting more frequently on social media, and
sending more emails
C. Increase brand awareness by liking more photos on
Instagram and writing longer captions for all social media
posts
D. Improve brand sentiment in two weeks by paying to
promote Facebook posts that have to do with charitable
efforts - Answer-A. Improve customer retention rate by 5
percent by March 15 by responding to every social media
mention within 15 minutes during all business hours
, 4|Page
When were social media sites first introduced?
A. 2010
B. 1997
C. 1990
D. 2003 - Answer-D. 2003
In reference to social media marketing, which of the
following is an example of organic content?
A. A video a company pays to promote on Facebook
B. A PPC ad that appears at the top of search engine
results
C. An image a company creates and shares on Instagram
D. A product review that a paid influencer posts on
YouTube - Answer-C. An image a company creates and
shares on Instagram
Between 1995 and 2002, extreme internet usage growth
played a key role in opening up the internet as a viable
marketing option for businesses. Which of the following is
the name of this time period?
A. dot-com bubble
