Class notes
MICE BAC+1
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Notes du cours de MICE (Meetings, Incentives, Conferences 1 Events) de BAC 1
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Some examples from this set of practice questions
1.
Qu\'est-ce qu\'un événement?
Answer: Action de communication ponctuelle destinée à marquer les esprits dans un but précis.
2.
Quels sont les 3 objectifs d\'un événement?
Answer: Atteindre de nouvelles cibles, se démarquer de la concurrence et générer les contacts.
3.
Quel est le ratio de personnes présentes à un événement par rapport à celles invitées?
Answer: Le ratio de présence est en moyenne d’une personne présente pour dix invitées.
4.
Quelles sont les 5 étapes du rétro-planning?
Answer: La conception, la préparation, l\'exécution, la finalisation et la réalisation.
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