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Exam (elaborations)

WGU C716 Business Communication – Comprehensive Glossary and Concepts with Accurate Answers

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This document presents a complete and verified glossary of key terms, strategies, models, and communication tools for the WGU C716 Business Communication course. It includes definitions, structured frameworks (like audience analysis and ethical decision-making), persuasive appeals, business writing styles, organizational communication types, and social media usage. A definitive resource for mastering C716 content for assessments and real-world application.

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Uploaded on
July 3, 2025
Number of pages
19
Written in
2024/2025
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WGU C716 Business Communication questions with
accurate answers
"You" attitude Ans✓✓✓ Emphasizing what the reader wants to know
and how the reader will be affected by the message.


5 Questions to evaluate a research paper Ans✓✓✓ 1) What was the
purpose of the study; 2) How was the data collected; 3) How was the
data analyzed; 4) How consistent is the data with that from other studies;
and 5) How old is the data?


5 Questions to evaluate a resource Ans✓✓✓ 1) Authority; 2) Accuracy
and reliability; 3) Purpose/Objectivity; 4) Coverage; and 5) Currency


Abstract word Ans✓✓✓ Identifies an idea or a feeling instead of a
concrete object.


According to ethicists, when people make unethical decisions, they do
so for one of these three reasons. Ans✓✓✓ 1) We do what's most
convenient. In other words, we take the easy route. 2) We do what we
must to win. Some people think that embracing ethics would limit their
ability to succeed—that "good guys finish last." 3) We rationalize our
choices. We decide that the decision we make depends on the particular
circumstances (this is called situational ethics).


Achievements of a cover letter Ans✓✓✓ 1) Express your interest in the
company and the position; 2) Highlight how your background
specifically matches job qualifications; 3) Reveal some of your

,personality; 4) Demonstrate your business writing skills; and 5) Provide
the employer with logistical information: how you can be reached and
when you're available to work


Active voice Ans✓✓✓ The sentence form in which the subject
performs the action expressed by the verb.


Agenda Ans✓✓✓ A list of topics to be covered at a meeting, often
including the name of the person responsible for covering each topic and
the timing for each topic.


Aggregators Ans✓✓✓ A program that collects online information from
multiple sources and distributes it through one site.


Apologies Ans✓✓✓ When the organization takes full responsibility for
a crisis and asks for forgiveness.


Applicant tracking system Ans✓✓✓ A system that companies use to
track job applicants and résumés.


Audience analysis Ans✓✓✓ A critical step in communication for the
writer to understand what the audience needs and how they may react to
a message.


Audience analysis steps Ans✓✓✓ 1) Who is the audience; 2) What is
your relationship with the audience; 3) How will the audience react; 4)

, What does the audience already know; and 5) What is unique about the
audience?


Audience responses to a message Ans✓✓✓ Interpret the message and
provide feedback


Bar chart Ans✓✓✓ A graph with horizontal or vertical bars
representing values.


Behavioral (or structured) interviews Ans✓✓✓ Interviews based on the
theory that past behavior predicts future performance (also called
structured interviews).


Benefits Ans✓✓✓ Advantages a potential customer receives from a
product or service.


Big data Ans✓✓✓ The vast amount of data available today—so much
that it is nearly impossible to fully comprehend.


Blogs Ans✓✓✓ A way in which companies connect with employees
and customers.


Brainstorming Ans✓✓✓ Jotting down ideas, facts, and anything else—
without evaluating the output—that might be helpful in constructing a
message.

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