by Jeffrey M. Perloff,
Chapters 1 - 20
,Table of contents
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1. Introduction
2. Supply and Demand qu qu
3. Applying the Supply-and-Demand Model
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4. Consumer Choice qu
5. Applying Consumer Theory qu qu
6. Firms and Production
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7. Costs
8. Competitive Firms and Markets qu qu qu
9. Applying the Competitive Model
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10. General Equilibrium and Economic Welfare
qu qu qu qu
11. Monopoly
12. Pricing and Advertising
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13. Oligopoly and Monopolistic Competition
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14. Game Theory qu
15. Factor Markets
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16. Interest Rates, Investments, and Capital Markets
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17. Uncertainty
18. Externalities, Open-Access, and Public Goods qu qu qu qu
19. Asymmetric Information qu
20. Contracts and Moral Hazards qu qu qu
Chapter 1 qu Introduction
1.1 Microeconomics: The Allocation of Scarce Resources qu qu qu qu qu
1) Microeconomics studies the allocation of qu qu qu qu
A) decision makers. qu
B) scarce resources. qu
C) models.
D) unlimited
qu resources.ANSWER: uq
, B
Section: The Allocation of Scarce qu qu qu
qu ResourcesQuestion Status: uq qu Old
AACSB: Analytic thinking qu
2) Microeconomics is often called qu qu qu
A) price theory. qu
B) decision science. qu
C) scarcity.
D) resource
qu theory.ANSWER
uq
: A
Section: The Allocation of Scarce qu qu qu
qu ResourcesQuestion Status: uq qu Old
AACSB: Analytic thinking qu
3) Most microeconomic models assume that decision makers wish to
qu qu qu qu qu qu qu qu
A) make themselves as well off as possible.
qu qu qu qu qu qu
B) act selfishly.
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C) make others as well off as possible.
qu qu qu qu qu qu
D) None of the qu qu
qu above.ANSWER:
uq
A
Section: The Allocation of Scarce qu qu qu
qu ResourcesQuestion Status: uq qu Old
AACSB: Analytic thinking qu
4) Society faces trade--‐ offs because of
qu qu qu qu
A) government regulations. qu
B) profit motive. qu
C) faceless bureaucrats. qu
, D) scarcity.
qu ANSWER:
D
Section: The Allocation of Scarce
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qu ResourcesQuestion Status:
uq qu Old
AACSB: Analytic thinking qu