b b b b b b b b b
Analytics 7th Edition Hillier b b b b
CHAPTER 1 b
INTRODUCTIO
b
N
Review Questions b
1.1 –1 The rapid development of the discipline began in the 1940’s and 1950’s.
b b b b b b b b b b b
1.1 –2 The traditional name given to the discipline is operations research.
b b b b b b b b b
1.1 –3 A management science study provides an analysis and recommendations, based on
b b b b b b b b b b
the quantitative factors involved in the problem, as input to the managers.
b b b b b b b b b b b b
1.1 –4 Management science is based strongly on some scientific fields, including mathematics and
b b b b b b b b b b b
computer science. It also draws upon the social sciences, especially economics.
b b b b b b b b b b b
1.1 –5 Many managerial problems revolve around such quantitative factors as production quantities,
b b b b b b b b b b
revenues, costs, the amounts available of needed resources, etc.
b b b b b b b b b
1.2 –1 Business analytics has drawn on various other quantitative decision sciences, including
b b b b b b b b b b
management science, mathematics, statistics, computer science, information technology,
b b b b b b b b
industrial engineering, etc.
b b b
1.2 –2 The era of big data is where massive amounts of data (accompanied by massive amounts
b b b b b b b b b b b b b b
of computational power) are now commonly available to many businesses to help guide
b b b b b b b b b b b b b
managerial decision making. A primary focus of business analytics is on how to make the most
b b b b b b b b b b b b b b b
effective use of all these data.
b b b b b b
1.2 –3 b Descriptive analytics uses innovative techniques (including algorithms) to explore the
b b b b b b b b b
data, locate and extract the data that are relevant, and then identify the interesting
b b b b b b b b b b b b b b
patterns and summary data.
b b b b
1.2 –4 Predictive analytics often involves applying statistical models to predict future events or trends.
b b b b b b b b b b b b
1.2 –5 Prescriptive analytics uses powerful techniques drawn mainly from management science to
b b b b b b b b b b
prescribe what should be done in the future.
b b b b b b b b
1.2 –6 Data science tends to be more interdisciplinary, more based on scientific methods, more
b b b b b b b b b b b b
applicable to various areas in addition to business, and more concerned with how to deal with
b b b b b b b b b b b b b b b
even massive amounts of data in various forms.
b b b b b b b b
1.2 –7 The goal of machine learning is to allow computers to learn automatically from historical
b b b b b b b b b b b b b
relationships and trends in the data in order to do such things as making data-driven
b b b b b b b b b b b b b b b
predictions.
b
Machine learning is a popular method for applying predictive analytics by performing pattern
b b b b b b b b b b b b
recognition.
b
1.2 –8 Machine learning is just one important part of artificial intelligence. Because its focus is
b b b b b b b b b b b b b
on automatically learning from historical relationships and trends in the data, machine
b b b b b b b b b b b b
learning
b
provides an ideal platform for performing artificial intelligence. The difficult part then is taking
b b b b b b b b b b b b b
the next step to use this platform to truly simulate human thinking capability and behavior.
b b b b b b b b b b b b b b b
mynursytest.store
,ACCESS Test Bank for Introduction to Management Science and Business
b b b b b b b b b
Analytics 7th Edition Hillier
b b b b
1–1
© bMcGraw bHill bLLC. bAll brights breserved. bNo breproduction bor bdistribution bwithout bthe bprior bwritten bconsent bof bMcGraw bHill bLLC.
mynursytest.store
, ACCESS Test Bank for Introduction to Management Science and Business
b b b b b b b b b
Analytics 7th Edition Hillier b b b b
1.3 –1 Business analytics provides a larger toolkit when dealing with descriptive analytics, data
b b b b b b b b b b b
preparation, and predictive analytics. Management science techniques normally take the lead
b b b b b b b b b b
when performing prescriptive analytics.
b b b b
1.3 –2 Analytics have been making important contributions in such areas as sports, political
b b b b b b b b b b b
campaigns, healthcare, combating crime, personal financial analysis, etc.
b b b b b b b b
1.3 –3 Top management now understands very well the impact that business analytics and
b b b b b b b b b b b
management science can have on the bottom line. This will continue to require many more
b b b b b b b b b b b b b b
people who are very well trained in business analytics and management science
b b b b b b b b b b b b
1.3 –4 Operations research has been the usual name given to management science outside of
b b b b b b b b b b b b
business schools.
b b
1.3 –5 INFORMS (the Institute of Operations Research and the Management Sciences) is the largest
b b b b b b b b b b b b
professional society of management science and business analytics professionals or students in
b b b b b b b b b b b
bthe world. b
1.4 –1 Variable costs include all of the costs that are proportional with the number of units produced.
b b b b b b b b b b b b b b b
1.4 –2 Fixed costs include the costs that are incurred regardless of how many units are produced.
b b b b b b b b b b b b b b
These might include a prorated share of the salaries for upper management, capital
b b b b b b b b b b b b b
equipment,
b
property taxes, and more. b b b
1.4 –3 There are often diminishing returns from advertising that are not captured by linear regression.
b b b b b b b b b b b b b
1.4 –4 If a polynomial equation is used to try to predict what sales will be for advertising budgets, it
b b b b b b b b b b b b b b b b b
bwill eventually start sloping downward. While we intuitively would expect diminishing returns
b b b b b b b b b b b
bas advertising is increased, we wouldn’t expect sales to actually decrease.
b b b b b b b b b b
1.4 –5 Sales do not increase proportionally with the level of advertising, but rather
b b b b b b b b b b b
increase proportionally with the square root of advertising.
b b b b b b b b
1.4–6 Solver will find the value of decision variable cells that will optimize the value of an
b b b b b b b b b b b b b b b
objective cell.
b b
Problems
1.1 The three modules are the Incident Ticket Classification Module (which lists and classifies the
b b b b b b b b b b b b b
undesirable incidents for the various servers), the Server Classification Module (which links
b b b b b b b b b b b b
the server unavailable incidents to the servers involved and then develops metrics for the
b b b b b b b b b b b b b b
individual servers), and the Remediation Recommendation Module (which develops
b b b b b b b b b
recommendations of the appropriate modernization actions that should be taken for
b b b b b b b b b b b
problematic servers).
b b
1–2
mynursytest.store