C724 STUDY GUIDE 2025/2026 QUESTIONS WITH
ANSWERS MARKED A+
✔✔A fast food restaurant chain is in the process of adding more restaurants in an
overseas market. One of the requirements is to have a reliable and scalable database
technology that allows the local restaurants, as well as the corporate office, data access
regardless of the platforms and locations.
Which database technology supports these business data requirements?
Online analytical processing database
Cloud-based database
Data mart
Data warehouse - ✔✔Cloud-based database
✔✔Which aspect of data governance is used to ensure that once an online payment
transaction is successfully processed, the credit card information is removed from the
company servers?
Data are properly retrieved.
Data are properly recorded.
Data are properly destroyed.
Data are properly stored. - ✔✔Data are properly destroyed.
✔✔Which aspect of data governance is used to ensure that the customer data and
payment information saved in the company server are properly encrypted?
Data are properly destroyed.
Data are properly retrieved.
Data are properly recorded.
Data are properly stored - ✔✔Data are properly stored.
✔✔A marketing manager would like to study customer behavior and how it relates to
customer's purchase products from its online store. Specifically, she would like to know
which website page the majority of customers spent the most time on, when and where
,they decided to abandon the shopping cart, and how long (on average) a customer
takes to complete a sales transaction.
Which database technology supports this study?
Smart Grid service
Data mining
Clickstream analysis
Cloud-based database - ✔✔Clickstream analysis
✔✔Which telecommunication protocol is used to connect devices in a wireless local
area network (LAN)?
Token ring
Bluetooth
Ethernet
Wi-Fi - ✔✔Wi-Fi
✔✔Which telecommunication protocol is used to retrieve email from a mail server?
Point-to-Point protocol (PPP)
Post Office Protocol (POP)
File Transfer Protocol (FTP)
Transmission Control Protocol/Internet Protocol (TCP/IP) - ✔✔Post Office Protocol
(POP)
✔✔With technology trends such as the Internet of Things (IoT), Big Data, Cloud
Computing, eCommerce, and mCommerce, the Internet has become a very important
and useful aspect of society. To prepare for these trends and aid in technology
evolution, a necessary and critical change in telecommunications was the conversion
from IPv4 to IPv6.
What was the primary reason to convert to IPv6?
To complete the conversion from analog networking to digital networking
To enable the Internet to operate at a higher bandwidth
, To enable the support of Web 3.0
To increase the number of available IP addresses - ✔✔To increase the number of
available IP addresses
✔✔Which tactic defeats a war driver by barring access to your secured wireless
network?
Using an appropriate security solution, such as WEP or PGP
Configuring the access point to accept only specific MAC addresses
Configuring the access point to hide the SSID
Regularly resetting the router password - ✔✔Configuring the access point to accept
only specific MAC addresses
✔✔A food truck wants to connect with its customers using a site that enables users and
businesses to use public messages to create informed commerce.
Which concept describes service to consumers and businesses in closing the feedback
loop?
Mobile e-commerce
Social networking
Smartphone app integration
Customer relationship management - ✔✔Social networking
✔✔Interactions between buyers and sellers are often more effective when sellers
intimately understand the needs of their customers, and when customers have more
information to make important decisions. Thanks to the variety of beneficial resources,
information, and services made possible by the Internet, such interactions may be
highly individualized, and tailored to the buyer's purchasing capacity, and relative
influence.
What is another important advantage of a digital market over a traditional market, from a
buyer's perspective?
Information asymmetry
Less price discrimination
ANSWERS MARKED A+
✔✔A fast food restaurant chain is in the process of adding more restaurants in an
overseas market. One of the requirements is to have a reliable and scalable database
technology that allows the local restaurants, as well as the corporate office, data access
regardless of the platforms and locations.
Which database technology supports these business data requirements?
Online analytical processing database
Cloud-based database
Data mart
Data warehouse - ✔✔Cloud-based database
✔✔Which aspect of data governance is used to ensure that once an online payment
transaction is successfully processed, the credit card information is removed from the
company servers?
Data are properly retrieved.
Data are properly recorded.
Data are properly destroyed.
Data are properly stored. - ✔✔Data are properly destroyed.
✔✔Which aspect of data governance is used to ensure that the customer data and
payment information saved in the company server are properly encrypted?
Data are properly destroyed.
Data are properly retrieved.
Data are properly recorded.
Data are properly stored - ✔✔Data are properly stored.
✔✔A marketing manager would like to study customer behavior and how it relates to
customer's purchase products from its online store. Specifically, she would like to know
which website page the majority of customers spent the most time on, when and where
,they decided to abandon the shopping cart, and how long (on average) a customer
takes to complete a sales transaction.
Which database technology supports this study?
Smart Grid service
Data mining
Clickstream analysis
Cloud-based database - ✔✔Clickstream analysis
✔✔Which telecommunication protocol is used to connect devices in a wireless local
area network (LAN)?
Token ring
Bluetooth
Ethernet
Wi-Fi - ✔✔Wi-Fi
✔✔Which telecommunication protocol is used to retrieve email from a mail server?
Point-to-Point protocol (PPP)
Post Office Protocol (POP)
File Transfer Protocol (FTP)
Transmission Control Protocol/Internet Protocol (TCP/IP) - ✔✔Post Office Protocol
(POP)
✔✔With technology trends such as the Internet of Things (IoT), Big Data, Cloud
Computing, eCommerce, and mCommerce, the Internet has become a very important
and useful aspect of society. To prepare for these trends and aid in technology
evolution, a necessary and critical change in telecommunications was the conversion
from IPv4 to IPv6.
What was the primary reason to convert to IPv6?
To complete the conversion from analog networking to digital networking
To enable the Internet to operate at a higher bandwidth
, To enable the support of Web 3.0
To increase the number of available IP addresses - ✔✔To increase the number of
available IP addresses
✔✔Which tactic defeats a war driver by barring access to your secured wireless
network?
Using an appropriate security solution, such as WEP or PGP
Configuring the access point to accept only specific MAC addresses
Configuring the access point to hide the SSID
Regularly resetting the router password - ✔✔Configuring the access point to accept
only specific MAC addresses
✔✔A food truck wants to connect with its customers using a site that enables users and
businesses to use public messages to create informed commerce.
Which concept describes service to consumers and businesses in closing the feedback
loop?
Mobile e-commerce
Social networking
Smartphone app integration
Customer relationship management - ✔✔Social networking
✔✔Interactions between buyers and sellers are often more effective when sellers
intimately understand the needs of their customers, and when customers have more
information to make important decisions. Thanks to the variety of beneficial resources,
information, and services made possible by the Internet, such interactions may be
highly individualized, and tailored to the buyer's purchasing capacity, and relative
influence.
What is another important advantage of a digital market over a traditional market, from a
buyer's perspective?
Information asymmetry
Less price discrimination
