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Google Fundamentals of Digital Marketing Final Assessment: Questions + Answers

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March 15, 2025
Number of pages
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Written in
2024/2025
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15/03/2025, 22:14 Final Assessment


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Assessment Passed
Congratulations! You answered enough questions correctly to receive a passing
grade.

Total Points: 40/40 Correct Answers: 40/40
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,15/03/2025, 22:14 Final Assessment




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Your Responses

Question 1 of 40 Final Assessment +1

What's the biggest challenge for most businesses when
going online? 13012502


Planning a budget

Developing a plan

Optimising a website

Defining a customer base




Question 2 of 40 Final Assessment +1

When planning your website, what is one of the key things
you should consider? 13012502


The order your products will appear on the site

What you want your customers to do on the site

How customers will interact with the site

What your customers want to see on the site




Question 3 of 40 Final Assessment +1

When looking to advertise a new business online, what is one
of the major benefits of display ads? 13012502


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, 15/03/2025, 22:14 Final Assessment

They are seen by everyone

They have higher click-through rate

They can come in many different formats

They don't cost too much to set up




Question 4 of 40 Final Assessment +1

How can businesses benefit from using analytics on their
website? 13012502


It will show you where your audience comes from

It will list which pages your audience does not like

It will show where your customers go after they've left your site

It will show you why your audience visit your site




Question 5 of 40 Final Assessment +1

Web analytics can tell you many things about your online
performance, but what can analytics tools not tell
you? 13012502


What your customers are doing on your website

Where your customers have come from before visiting your website

Where your customers go after leaving your website

What your customers are looking for on your website




Question 6 of 40 Final Assessment +1



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