- Studying Memory
o Memory- taking information in, learning it, and having that information last for a period
of time; encoding, storage, and retrieval of information.
o Measuring retention
Recalling information
Recognizing it
Relearning it more easily on a later attempt
o Ebbinghaus’ Retention Curve
o Three Processes of Memory
Encoding- getting information into memory
Storage- retaining information over time
Retrieval- taking information out of storage
o Information-Processing Model of Memory (Atkinson and Shiffrin)
- Encoding Memories
o Sensory memory
Iconic memory: Picture-image memory
Echoic memory: Sound memory
o Baddeley’s Working Memory