__________ is the mapping and measuring of relationships and flows between
people, groups, organizations, computers, or other information or knowledge-
processing entities. - ANSWER Social network analysis
organisations
The Google brand name appears on thousands of websites due to its ________
API - ANSWER OPEN SOURCE
________ allow teams to collaborate on the creation and editing of documents -
ANSWER Dropbox and Box
Citibank used ________ to promote its Facebook page where visitors were
prompted to hit like to learn how to get special access to Beyonce tickets. -
ANSWER the front page of The Wall Street Journal
With ________ media content goes from the technology to the people, but with
________ media, people create and control the content. - ANSWER
Traditional; Social
Businesses and entrepreneurs have turned to the ________ model to raise
capital for business start-ups or projects using sites such as Kickstarer.com. -
ANSWER Crowdfunding
Tumblr is a microblogging service that is designed to be easy for users to post
________ and update their blogs frequently. - ANSWER Multimedia content
________ is spontaneous movement of people using online tools to connect -
ANSWER Groundswell
VenueGen.com is a service that makes it possible for users to conduct meetings
________. - ANSWER In a virtual world where users are represented by
avatars
, Users are typically required to acknowledge they have read, understand and
agree to the ________ before they are allowed to use the service. - ANSWER
Terms of Service Agreement
Diigo and Delicious are ________ tools. - ANSWER Social bookmarking
________ allows users to subscribe to multiple blogs or other digital sources
and have the content displayed in a single application. - ANSWER RSS
technology
According to the Cluetrain Manifesto, over time successful companies will
learn to engage customers in ________ as an alternative to the unidirectional or
broadcast method of communication. - ANSWER conversations
________ is a cloud storage service that makes it easy to access your documents
from any of the devices you work on. - ANSWER Dropbox
A bank may utilize ________ to display a mortgage application from its own
records, the property location on a Google map and information from county
government property tax records. - ANSWER an enterprise mashup
Marketers monitor social activity in order to identify _______ -- that is, people
who repeatedly discuss or promote a particular topic. - ANSWER Brand
advocates
The most important thing that users can do to protect their privacy and identity
on social sites is to ________. - ANSWER Accept responsibility for protecting
their own information
________ are buttons or features on non-Facebook sites that interact with
Facebook in some way. - ANSWER Plug-ins
Which is not a characteristic of Web 2.0? - ANSWER Author-controlled
content
________ is a social mention metric that measures the tone of the conversation,
which helps you understand if people are feeling positive, negative or neutral
about the topic. - ANSWER Sentiment
people, groups, organizations, computers, or other information or knowledge-
processing entities. - ANSWER Social network analysis
organisations
The Google brand name appears on thousands of websites due to its ________
API - ANSWER OPEN SOURCE
________ allow teams to collaborate on the creation and editing of documents -
ANSWER Dropbox and Box
Citibank used ________ to promote its Facebook page where visitors were
prompted to hit like to learn how to get special access to Beyonce tickets. -
ANSWER the front page of The Wall Street Journal
With ________ media content goes from the technology to the people, but with
________ media, people create and control the content. - ANSWER
Traditional; Social
Businesses and entrepreneurs have turned to the ________ model to raise
capital for business start-ups or projects using sites such as Kickstarer.com. -
ANSWER Crowdfunding
Tumblr is a microblogging service that is designed to be easy for users to post
________ and update their blogs frequently. - ANSWER Multimedia content
________ is spontaneous movement of people using online tools to connect -
ANSWER Groundswell
VenueGen.com is a service that makes it possible for users to conduct meetings
________. - ANSWER In a virtual world where users are represented by
avatars
, Users are typically required to acknowledge they have read, understand and
agree to the ________ before they are allowed to use the service. - ANSWER
Terms of Service Agreement
Diigo and Delicious are ________ tools. - ANSWER Social bookmarking
________ allows users to subscribe to multiple blogs or other digital sources
and have the content displayed in a single application. - ANSWER RSS
technology
According to the Cluetrain Manifesto, over time successful companies will
learn to engage customers in ________ as an alternative to the unidirectional or
broadcast method of communication. - ANSWER conversations
________ is a cloud storage service that makes it easy to access your documents
from any of the devices you work on. - ANSWER Dropbox
A bank may utilize ________ to display a mortgage application from its own
records, the property location on a Google map and information from county
government property tax records. - ANSWER an enterprise mashup
Marketers monitor social activity in order to identify _______ -- that is, people
who repeatedly discuss or promote a particular topic. - ANSWER Brand
advocates
The most important thing that users can do to protect their privacy and identity
on social sites is to ________. - ANSWER Accept responsibility for protecting
their own information
________ are buttons or features on non-Facebook sites that interact with
Facebook in some way. - ANSWER Plug-ins
Which is not a characteristic of Web 2.0? - ANSWER Author-controlled
content
________ is a social mention metric that measures the tone of the conversation,
which helps you understand if people are feeling positive, negative or neutral
about the topic. - ANSWER Sentiment
