FBLA-Marketing Exam Questions and
Answers 100% Pass
marketing - ✔✔process of planning and executing the conception, pricing, promotion,
and distribution of ideas, goods, and services to create exchanges that satisfy individual
and organizational objectives
minor marketing activities - ✔✔hearing, seeing, talking
important marketing activities - ✔✔storing products, distribution centers, accepting
credit, and arranging means of online payment
7 fnts of marketing - ✔✔marketing, financing, pricing, promotion, product/service
management, distribution, and selling
product/service management - ✔✔designing, developing, maintaining, improving, and
acquiring products and services that meet consumer needs
distribution - ✔✔determining the best ways for customers to locate, obtain, and use the
products and services of an organization
selling - ✔✔communicating directly with potential customers to determine and satisfy
their needs
Katelyn Whitman, All Rights Reserved © 2025 1
, marketing-information management - ✔✔obtaining, managing, and using market
information to improve business decision making and the performance of marketing
activities
financing - ✔✔budgeting for marketing activities, obtaining the necessary funds needed
for operations, and providing financial assistance to customers so they can purchase the
business' products and services
pricing - ✔✔setting and communicating the value of products and services
promotion - ✔✔communicating information about products and services to potential
customers
marketing strategy - ✔✔a company's plan that identifies how it will use marketing to
achieve its goals
target market - ✔✔specific group of consumers that have similar wants and needs
marketing mix - ✔✔blending of four marketing elements->product, distribution, price,
and promotion
marketing orientation - ✔✔considers the needs of customers when developing a
marketing mix
final consumers - ✔✔people who buy products and services mostly for their own good
Katelyn Whitman, All Rights Reserved © 2025 2
Answers 100% Pass
marketing - ✔✔process of planning and executing the conception, pricing, promotion,
and distribution of ideas, goods, and services to create exchanges that satisfy individual
and organizational objectives
minor marketing activities - ✔✔hearing, seeing, talking
important marketing activities - ✔✔storing products, distribution centers, accepting
credit, and arranging means of online payment
7 fnts of marketing - ✔✔marketing, financing, pricing, promotion, product/service
management, distribution, and selling
product/service management - ✔✔designing, developing, maintaining, improving, and
acquiring products and services that meet consumer needs
distribution - ✔✔determining the best ways for customers to locate, obtain, and use the
products and services of an organization
selling - ✔✔communicating directly with potential customers to determine and satisfy
their needs
Katelyn Whitman, All Rights Reserved © 2025 1
, marketing-information management - ✔✔obtaining, managing, and using market
information to improve business decision making and the performance of marketing
activities
financing - ✔✔budgeting for marketing activities, obtaining the necessary funds needed
for operations, and providing financial assistance to customers so they can purchase the
business' products and services
pricing - ✔✔setting and communicating the value of products and services
promotion - ✔✔communicating information about products and services to potential
customers
marketing strategy - ✔✔a company's plan that identifies how it will use marketing to
achieve its goals
target market - ✔✔specific group of consumers that have similar wants and needs
marketing mix - ✔✔blending of four marketing elements->product, distribution, price,
and promotion
marketing orientation - ✔✔considers the needs of customers when developing a
marketing mix
final consumers - ✔✔people who buy products and services mostly for their own good
Katelyn Whitman, All Rights Reserved © 2025 2
