BCOR 350 Exam 3 Questions and
Answers 100% Pass
Alex Pool Chemical Co. purchased 199 buckets of chlorine tablets over the Internet
from Chemical Inc., arranged for its transportation by truck to the Alex Pool Store.
Chemical Inc. took title to the pool chemicals but never actually took possession of
them. Chemical Inc. is an example of a _________________?
a) Drop Shipper
b) Truck Jobber
c) Rack Jobber
d) Mail-Order Wholesaler
e) Cash-and-Carry Wholesaler - ✔✔A
Which of the following is true due primarily to the inseparability of services?
a) Customers have to rely on reassuring physical cues that indicate quality service.
Emily Charlene, All Rights Reserved © 2025 1
,b) Service businesses cannot promise the same experience with every service encounter.
c) A service is produced and consumed at the same time.
d) It is impossible for service businesses toe exactly match supply with demand.
e) It is difficult for service businesses to live up to guarantees. - ✔✔C
Which of the following advertising situations would LEAST likely be considered
Puffery?
a) A mouthwash that claims to make your mouth feel its freshest.
b) Toned thighs and legs as a result of using the Thigh Master for only 15 minutes per
day.
c) Children growing into attractive adults as a result of drinking milk
d) A retired couple drinking a vitamin and protein shake and then going bicycling
e)A sleepy mom who wakes up to a gray day, drinks a cup of coffee, and then looks out
her window to see golden sunshine, beautiful flowers blooming, songbirds singing, and
a rainbow on the horizon - ✔✔D
The more ____________ the product, the more heavily firms tend to rely on PERSONAL
SELLING to promote it.
Emily Charlene, All Rights Reserved © 2025 2
, a) Popular
b) Available
c) Impersonal
d) Intangible
e) Marketable - ✔✔D
Which of the following is the most logical reason that many organizations rely heavily
on PERSONAL SELLING?
a) To make more efficient use of the promotional mix
b) To quickly move a product to the maturity stage of the product life cycle
c) To create consistent marketing communications
d) To more effectively sell highly technical or very expensive products
e) To decrease promotional expenditures - ✔✔D
A newspaper article reported on a lawsuit in which independent coffee shops accused a
national chain of coffee shops of engaging in an illegal conspiracy to drive them out of
business. What PROMOTION ELEMENT would the national chain of coffee shops most
likely use to improve its corporate image, which has been tarnished by these
accusations?
Emily Charlene, All Rights Reserved © 2025 3
Answers 100% Pass
Alex Pool Chemical Co. purchased 199 buckets of chlorine tablets over the Internet
from Chemical Inc., arranged for its transportation by truck to the Alex Pool Store.
Chemical Inc. took title to the pool chemicals but never actually took possession of
them. Chemical Inc. is an example of a _________________?
a) Drop Shipper
b) Truck Jobber
c) Rack Jobber
d) Mail-Order Wholesaler
e) Cash-and-Carry Wholesaler - ✔✔A
Which of the following is true due primarily to the inseparability of services?
a) Customers have to rely on reassuring physical cues that indicate quality service.
Emily Charlene, All Rights Reserved © 2025 1
,b) Service businesses cannot promise the same experience with every service encounter.
c) A service is produced and consumed at the same time.
d) It is impossible for service businesses toe exactly match supply with demand.
e) It is difficult for service businesses to live up to guarantees. - ✔✔C
Which of the following advertising situations would LEAST likely be considered
Puffery?
a) A mouthwash that claims to make your mouth feel its freshest.
b) Toned thighs and legs as a result of using the Thigh Master for only 15 minutes per
day.
c) Children growing into attractive adults as a result of drinking milk
d) A retired couple drinking a vitamin and protein shake and then going bicycling
e)A sleepy mom who wakes up to a gray day, drinks a cup of coffee, and then looks out
her window to see golden sunshine, beautiful flowers blooming, songbirds singing, and
a rainbow on the horizon - ✔✔D
The more ____________ the product, the more heavily firms tend to rely on PERSONAL
SELLING to promote it.
Emily Charlene, All Rights Reserved © 2025 2
, a) Popular
b) Available
c) Impersonal
d) Intangible
e) Marketable - ✔✔D
Which of the following is the most logical reason that many organizations rely heavily
on PERSONAL SELLING?
a) To make more efficient use of the promotional mix
b) To quickly move a product to the maturity stage of the product life cycle
c) To create consistent marketing communications
d) To more effectively sell highly technical or very expensive products
e) To decrease promotional expenditures - ✔✔D
A newspaper article reported on a lawsuit in which independent coffee shops accused a
national chain of coffee shops of engaging in an illegal conspiracy to drive them out of
business. What PROMOTION ELEMENT would the national chain of coffee shops most
likely use to improve its corporate image, which has been tarnished by these
accusations?
Emily Charlene, All Rights Reserved © 2025 3
