POLI 2051 EXAM 3 REVIEW QUESTIONS AND ANSWERS 100% PASS

POLI 2051 EXAM 3 REVIEW QUESTIONS AND ANSWERS 100% PASS Ch. 10 - News Media - Technology that allows individuals to communicate efficiently with a large group and over distances. In political science we are primarily concerned with information media because it informs us as citizens. How do candidates and politicians use the media? - Image Building through the media Controlled Media - candidates control the content of the message. Advertisements -Types of Ads - Positive (acclaim): self-praise, Negative (attacks): criticism of opponent, Contrasts: combination of positive for you, negative for your opponent Defenses: responses to attacks. These are the least common types of ads. EMILY CHARLENE © 2025, ALL RIGHTS RESERVED 2 Negative Ads: - Focus on the opponent -Reason to vote against Brief history of political ads - first run by Eisenhower in 1952, tended to be short, sold candidates like products, etc. when did Negative ads start - Began with the Daisy Girl ad in 1964. What do you do if you are attacked? - Attack back on the same issue. Bipartisan Campaign Reform Act of 2002 - what did it do? - Many things but it established the rule that candidates had to approve their ads. Uncontrolled Media - candidates have less control over the content. Debates - when did they first occur? - 1960 with Nixon vs. Kennedy. News coverage what are Characteristics of media coverage of politics - Horse-race coverage Issueless Pack journalism Style over substance Anything is newsworthy mentality Interpretative EMILY CHARLENE © 2025, ALL RIGHTS RESERVED 3 Negative Bothsidesism - where the media report both sides uncritically despite one side's position being nonsensical or untruthful. Hints from the text: - Federal regulatory agencies Framing Agenda setting *Watchdog function *Common-carrier function - press should provide a channel so political leaders can communicate with the public. *Objective journalism - news reported with no evaluative