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WGU D174 Pre- Assessment (Latest 2025/ 2026 Update) Marketing Management | Qs & As| Grade A| 100% Correct (Verified Answers)

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WGU D174 Pre- Assessment (Latest 2025/ 2026 Update) Marketing Management | Qs & As| Grade A| 100% Correct (Verified Answers) Q: A law firm hires two new attorneys to accommodate the growing needs of its largest client. Which of Porter's five forces is this an example of? Answer: Power of customers Q: Which task should a university bookstore that recently purchased new inventory management software employ a SWOT analysis to accomplish? Answer: Identify employee training needs Q: A mobile phone company wants to employ a dynamic marketing campaign to separate itself from competitors. Which task should the company employ a SWOT analysis to accomplish? Answer: Identify potential channels of communication Q: A domestic company wants to expand the marketing of an existing product to an international market. The company is willing to meet the legal and local product requirements of this new location as part of the marketing strategy. Which global product strategy should the company use? Answer: Product adaptation Q: A company notices that a product sold well in a domestic market but was stagnant in an emerging international market that had a lower per capita income. Which factor did the company fail to assess? Answer: Purchasing power of the customers in the foreign market Q: Two companies form a partnership that has allowed them both to enter a market that would have otherwise been closed due to legal restrictions. Which type of strategic alliance has occurred? Answer: Joint venture Q: A company is finding it critical to develop local government relationships in order to foster better connections with its local customers. Which organizational structure should the company use to develop these relationships? Answer: Geographic regions Q: A company is considering hiring its own salespeople to market its products in a foreign country instead of using local distributors. Which advantage to the company would be gained by taking this action? Answer: Increased control Q: A pharmaceutical company based in the United States wants to market one of its new drugs in another country, but the government of that country prohibits the direct importing of the drug. The government also requires the U.S. company to have a local partner in that country. Which type of market entry strategy should the U.S. company use in this situation? Answer: Licensing Q: A firm hired an international agency to create potential advertisements. Local franchisees in each country picked the advertisements that best fit their culture and translated them into the local language without changing the content. Which type of global advertising approach is this company using? Answer: Development of global themes Q: A beef company based in the United States wishes to expand its business internationally and is considering a specific country as a potential market. The marketing manager discovers, however, that the population of that country is primarily vegetarian and many of the citizens have religious beliefs that will make the sale of beef an issue.Which global market entry factor should the company consider? Answer: Cultural values

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WGU D174

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WGU D174

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WGUlD174lPre-lAssessmentl(Latestl2025/l
2026lUpdate)lMarketinglManagementl|lQsl&
lAs|lGradelA|l100%lCorrectl(Verifiedl
Answers)

Q:lAllawlfirmlhiresltwolnewlattorneysltolaccommodatelthelgrowinglneedsloflitsllargestlclient.
lWhichloflPorter'slfivelforceslislthislanlexamplelof?

Answer:
Powerloflcustomers

Q:lWhichltasklshouldlaluniversitylbookstorelthatlrecentlylpurchasedlnewlinventorylmanageme
ntlsoftwarelemploylalSWOTlanalysisltolaccomplish?

Answer:
Identifylemployeeltraininglneeds

Q:lAlmobilelphonelcompanylwantsltolemploylaldynamiclmarketinglcampaignltolseparatelitsel
flfromlcompetitors.lWhichltasklshouldlthelcompanylemploylalSWOTlanalysisltolaccomplish?

Answer:
Identifylpotentiallchannelsloflcommunication

Q:lAldomesticlcompanylwantsltolexpandlthelmarketingloflanlexistinglproductltolanlinternatio
nallmarket.lThelcompanylislwillingltolmeetlthellegallandllocallproductlrequirementsloflthislnew
llocationlaslpartloflthelmarketinglstrategy.lWhichlgloballproductlstrategylshouldlthelcompanylu
se?

,Answer:
Productladaptation

Q:lAlcompanylnoticeslthatlalproductlsoldlwelllinlaldomesticlmarketlbutlwaslstagnantlinlanle
merginglinternationallmarketlthatlhadlallowerlperlcapitalincome.lWhichlfactorldidlthelcompanyl
failltolassess?

Answer:
Purchasinglpowerloflthelcustomerslinlthelforeignlmarket

Q:lTwolcompanieslformlalpartnershiplthatlhaslallowedlthemlbothltolenterlalmarketlthatlwould
lhavelotherwiselbeenlclosedldueltollegallrestrictions.lWhichltypeloflstrategiclalliancelhasloccurr
ed?

Answer:
Jointlventure

Q:lAlcompanylislfindinglitlcriticalltoldevelopllocallgovernmentlrelationshipslinlorderltolfoster
lbetterlconnectionslwithlitsllocallcustomers.lWhichlorganizationallstructurelshouldlthelcompany
luseltoldevelopltheselrelationships?

Answer:
Geographiclregions

Q:lAlcompanylislconsideringlhiringlitslownlsalespeopleltolmarketlitslproductslinlalforeignlco
untrylinsteadloflusingllocalldistributors.lWhichladvantageltolthelcompanylwouldlbelgainedlbylt
akinglthislaction?

, Answer:
Increasedlcontrol

Q:lAlpharmaceuticallcompanylbasedlinlthelUnitedlStateslwantsltolmarketloneloflitslnewldrug
slinlanotherlcountry,lbutlthelgovernmentloflthatlcountrylprohibitsltheldirectlimportinglofltheldru
g.lThelgovernmentlalsolrequireslthelU.S.lcompanyltolhavelallocallpartnerlinlthatlcountry.lWhic
hltypeloflmarketlentrylstrategylshouldlthelU.S.lcompanyluselinlthislsituation?

Answer:
Licensing

Q:lAlfirmlhiredlanlinternationallagencyltolcreatelpotentialladvertisements.lLocallfranchiseesli
nleachlcountrylpickedltheladvertisementslthatlbestlfitltheirlculturelandltranslatedlthemlintolthell
ocalllanguagelwithoutlchanginglthelcontent.lWhichltypeloflgloballadvertisinglapproachlislthislc
ompanylusing?

Answer:
Developmentloflgloballthemes

Q:lAlbeeflcompanylbasedlinlthelUnitedlStateslwishesltolexpandlitslbusinesslinternationallylan
dlislconsideringlalspecificlcountrylaslalpotentiallmarket.lThelmarketinglmanagerldiscovers,lhow
ever,lthatlthelpopulationloflthatlcountrylislprimarilylvegetarianlandlmanyloflthelcitizenslhavelre
ligiouslbeliefslthatlwilllmakelthelsaleloflbeeflanlissue.Whichlgloballmarketlentrylfactorlshouldlt
helcompanylconsider?

Answer:
Culturallvalues

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wgu d174 pre assessment latest update
a beef company based in the united st

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WGU D174 Pre- Assessment (Latest 2025/ 2026 Update) Marketing Management | Qs & As| Grade A| 100% Correct (Verified Answers)

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