Correct Answers
Which of these is NOT a key component of the XM Operating Framework?
A. Culture
B. Proficiency
C. Competency
D. Technology - ANSWER -B. Proficiency
An organization collects data about a future interaction to understand the potential
reaction to the interaction.
What kind of data is being collected?
A. Experience Expectations
B. Ad Hoc Diagnostics
C. Relationship Attitudes
D. Choice Preferences - ANSWER -A. Experience Expectations
Experience Expectations - ANSWER -Experience Expectations is how people think and
feel about a future interaction with an organization, which can be collected on a regular
cycle or periodically.
_____ is a discipline that is used to deliver improved experiences to different
stakeholders across an organization to gain competitive advantage.
A. Employee Management
B. Culture Management
C. Customer Management
D. Experience Management (XM) - ANSWER -D. Experience Management (XM)
Experience Management (XM) - ANSWER -As a discipline, XM helps organizations
deliver differentiated experiences by continuously listening to feedback, propagating
insights, and rapidly adapting to change.
Which of the following is an example of Experience data (X data?)
A. Loyalty Status
B. Mobile Number
C. Region
D. Overall Satisfaction - ANSWER -D. Overall Satisfaction
, X data - ANSWER -X data is defined as data that is actively being collected from
stakeholders that helps an organization understand experiences.
What is an example of a positive insight organizations can gain from Experience
Management?
A. An organization makes a change after it is suggested by customers
B. An organization becomes aware of a strength that they were not aware of and
capitalizes on it
C. An organization adds new resources that will be beneficial
D. All of the above - ANSWER -D. All of the above
A(n) ____ is a moment of truth that affects the human components of your business.
A. Experience
B. Gap
C. Insight
D. Opportunity - ANSWER -A. Experience
Product satisfaction is an example of O data. True or false?
A. True
B. False - ANSWER -B. False
Which of the following is an example of Operational Data (O-Data)?
A. Customer ID
B. Satisfaction Rating
C. Net Promoter Score (NPS)
D. Employee Engagement - ANSWER -A. Customer ID
An organization identifies issues in their service delivery operations and sets out to
write questions that will aid in collecting data related to those issues. This is an example
of XM, true or false?
A. True
B. False - ANSWER -
Which of the following is an example of a well written question statement?
A. Product X is the most efficient and competent
B. Product X offers good value for money and service
C. Product X offers good customer service and online services
D. Product X offers services for a fair price - ANSWER -D. Product X offers services for
a fair price