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Revenue Management for the Hospitality Industry Exam 2/ 93 Q&A

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Revenue Management for the Hospitality Industry Exam 2/ 93 Q&A/ . Travel Wholesaler - Answer: A large-volume travel industry intermediary who sells to other, smaller-volume travel intermediaries Global Distribution System (GDS) - Answer: A group of companies that electronically connect travel-related businesses such as airlines and hotels with those individuals and companies seeking to buy from them Internet Distribution System (IDS) - Answer: The group of online reservation systems and travel portals that utilize the internet to connect travel-related businesses such as hotels with those individuals and companies seeking to buy from them Marketing Mix - Answer: The relative proportion of revenue contributed by each of a hotel's most important guest types (e.g. transient, group, or contact guests) Ancillary Revenue - Answer: Nonrooms income. Examples include guest's food and beverage purchases, meeting room rental, AV-related income, parking, spa charges, and activity fees. Also known as nonrooms revenue Table Service - Answer: A restaurant style in which guests are served while seated in a dining area Product cost percentage (pricing method) - Answer: A pricing method that relies on product cost percentage targets when determining menu prices Product Cost % - Answer: Cost of product sold / All product sales

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Uploaded on
December 27, 2024
Number of pages
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Written in
2024/2025
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Revenue Management for the Hospitality
Industry Exam 2/ 93 Q&A/ 2024-2025.
Travel Wholesaler - Answer: A large-volume travel industry intermediary who sells to other,
smaller-volume travel intermediaries


Global Distribution System (GDS) - Answer: A group of companies that electronically connect
travel-related businesses such as airlines and hotels with those individuals and companies
seeking to buy from them


Internet Distribution System (IDS) - Answer: The group of online reservation systems and travel
portals that utilize the internet to connect travel-related businesses such as hotels with those
individuals and companies seeking to buy from them


Marketing Mix - Answer: The relative proportion of revenue contributed by each of a hotel's
most important guest types (e.g. transient, group, or contact guests)



Page 1 of 12

, Ancillary Revenue - Answer: Nonrooms income. Examples include guest's food and beverage
purchases, meeting room rental, AV-related income, parking, spa charges, and activity fees. Also
known as nonrooms revenue


Table Service - Answer: A restaurant style in which guests are served while seated in a dining
area


Product cost percentage (pricing method) - Answer: A pricing method that relies on product
cost percentage targets when determining menu prices


Product Cost % - Answer: Cost of product sold / All product sales


Item Food Cost % - Answer: Item food cost / Selling price


Selling Price - Answer: Item food cost / Item food cost %
or
Product cost + Contribution margin desired


Pricing Factor (foodservice) - Answer: A constant number used to help determine foodservice
product menu prices


$1.00 / Desired item food cost %


Product Cost: plus (Pricing Method) - Answer: Any of a number of pricing methods that consider
product cost as well as one or more additional costs when determining selling price


Prime Cost - Answer: The sum of the product cost and labor cost required to produce a menu
item




Page 2 of 12

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