Exam Study Q&A| [Graded A]| Solved
Correctly
Define the role of a Quality Rater.
A Quality Rater evaluates the relevance and usefulness of search engine results based on
specific guidelines.
How does cultural knowledge impact quality rating?
Cultural knowledge ensures that ratings align with the context and expectations of the target
audience.
Explain the concept of "Needs Met" in the rating process.
It assesses how well a search result satisfies the user’s query intent.
Why are search quality guidelines essential?
To ensure consistent, accurate, and user-focused evaluation of search results.
Describe an "E-A-T" factor in rating.
Expertise, Authoritativeness, and Trustworthiness influence the quality of a webpage.
In which ways is user intent categorized during quality rating?
Informational, navigational, transactional, and local intents are common categories.
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, How is the overall quality of a webpage determined?
It is evaluated based on content, design, reputation, and author credentials.
How should raters handle queries with ambiguous intent?
By considering all possible interpretations and evaluating the results for each plausible
intent.
Why is mobile-first indexing a priority in search engine evaluation?
It prioritizes mobile usability, reflecting how most users access search engines today.
Which approach should be taken for outdated information in results?
Such results should be marked as low quality if they fail to meet the user’s current needs.
Under which circumstances is a result considered "Vital"?
When it is the most accurate and relevant response to the query.
What role does supplementary content play in a page quality evaluation?
It supports the main content and enhances the user’s experience.
Why should harmful or misleading content receive a low rating?
Because it has the potential to cause harm to users.
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