PACKAGE) 100% Correct Questions and Verified
Answers| Grade A
1. The two biggest factors that distinguish one competitive strategy from another
boil down to - ANSWERWhether a company's market target is broad or narrow and
whether the company is pursuing a competitive advantage linked to low costs or
differentiation
2. Which of the following is not one of the five generic competitive strategy options?
- ANSWERA superior customer service strategy
The 5 generic ones are: best-cost provider, focused differentiation, low-cost
provider, broad differentiation
3. A low-cost provider's basis for competitive advantage is - ANSWERLower overall
costs than rivals—but not necessarily the absolutely lowest possible cost because a
product offering that is too frills-free can undermine its attractiveness to buyers
despite being cheaper priced
4. The two major avenues for achieving a cost advantage over rivals include -
ANSWERRevamping the firm's value chain to eliminate or bypass some cost-
producing activities and/or performing value chain activities more cost-effective than
rivals
5. Which of the following is NOT one of the keys to being a successful low-cost
provider? - ANSWERBeing greedy and trying to charge too high a price
6. The essence of a broad differentiation strategy is to - ANSWEROffer unique
product attributes that a wide range of buyers find appealing and worth paying for
7. Which one of the following is not among the options or possibilities for managing
value chain activities in ways that create desirable differentiating attributes, thereby
enhancing the value delivered to customers and better differentiating the company's
product/service offering from rivals' offerings? - ANSWERStriving to ensure a
corporate diversity policy is introduced with effective controls
Eliminate product features that might have market appeal, but excessively increase
production costs
Shifting to the use of technologies and/or information systems that bypass the need
to perform certain value chain activities
8. Broad differentiation strategies tend to work best in market circumstances where
- ANSWERThere are many ways to differentiate the product or service that have
value to buyers
, 9. What sets focused (or market niche) strategies apart from low-cost leadership and
broad differentiation strategies is - ANSWERtheir concentrated attention on a
narrow piece of the overall market.
10. A company achieves best-cost provider status by - ANSWERUsing its resources
and capabilities to incorporate attractive upscale attributes at a lower cost than
those rivals with comparable upscale product offerings
11. The target market of a best-cost provider is - ANSWERValue-conscious buyers
12. A company's menu of strategic choices to supplement its decision to employ one
of the five generic competitive strategies does NOT include - ANSWERwhether to
employ a preemptive strike type of green ocean strategy.
13. A blue ocean type of offensive strategy - ANSWERInvolves abandoning efforts to
beat out competitors in existing markets and, instead, inventing a new industry or
distinctive market segment that renders existing competitors largely irrelevant and
allows a company to create and capture altogether new demand
14. The purposes of defensive strategies include - ANSWERLower the risk of being
attacked by rivals, weaken the impact of any attack that occurs and influence
challengers to aim their offensive efforts at other rivals
15. One very important advantage of a product-information-only website strategy is
- ANSWERAvoiding channel conflict
16. The big risk of employing an outsourcing strategy is - ANSWERHollowing out a
firm's own capabilities and losing touch with activities and expertise that contribute
fundamentally to the firm's competitiveness and market success
17. The two best reasons for investing company resources in vertical integration
(either forward or backward) are to - ANSWERStrength the company's competitive
position and/or boost its profitability
18. The strategic impetus for forward vertical integration is to - ANSWERGain better
access to end users and better market visibility
19. A strategic alliance - ANSWERIs a collaborative arrangement where two or more
companies join forces to achieve mutually beneficial outcomes
20. Experience indicates that strategic alliances - ANSWERare usually a company's
best approach to building a distinctive competence.
21. The difference between a merger and an acquisition is - ANSWERa merger is the
combining of two or more companies into a single corporate entity, whereas an
acquisition involves one company (the acquirer) purchasing and absorbing the
operations of another company (the acquired).