OWNER: EMILLYCHARLOTTE
COPYRIGHT STATEMENT: ©2024 EMILLYCHARLOTTE. ALL RIGHTS
RESERVED
FIRST PUBLISHED: SEPTEMBER 2024
ABA #4 Exam Questions and Answers |
100% Pass
We just had that big news story that was
very positive coverage for us, but paying
for advertising allows us to_______
which is a big advantage over any PR. - Correct Answer✔️✔️-Have control over the
messaging
Sales promotion - Correct Answer✔️✔️-Get a free reusable bag with your purchase of a
product.
advertising - Correct Answer✔️✔️-A commercial for a new product on the radio.
PR - Correct Answer✔️✔️-A company sponsors a high school baseball team to go to a
tournament and is mentioned in a newspaper article about their sponsorship.
I'm very excited to see what we can come
up with. First, let's talk basics: what are
the key objectives an advertising
campaign can have? - Correct Answer✔️✔️--Inform
-persuade
1/4