CAPSIM Pre-Exam Test Questions |100% Correct Answers|

CAPSIM Pre-Exam Test Questions |100% Correct Answers| 4 main departments *Ans* 1. R&D 2. Marketing 3. Production 4. Finance Best place to start strategy-wise: *Ans* - strengths and weaknesses - potential of the market Analysis - breaking down the industry and the company Capstone Courier (Foundation FastTrack) *Ans* The industry newsletter, which is an extensive year end report of the sensor industry This report includes: - Customers Buying Patterns - Product Positioning - Public Financial Records - This is where your team will evaluate their company's performance or analyze their competitors Contribution margin needed for profitability *Ans* make sure you are not losing money Cost of an R&D project *Ans* 30% or higher for a nice profit, 20% or higher to Based on how long the project will take to complete (1 year = $1m, 6 mo. = $500k, etc.) Dotted circles on marketing page *Ans* Boundary of sales - outside of the dots, there will be 0 sales Drift rate in industry conditions report *Ans* perceptual map How fast each market segment is moving across the Every dollar above price range will result in: *Ans* 10% loss of demand Finance is where you: *Ans* - Ensure your company has the funds it needs to grow - Issue stock or borrow money (short or long term) Industry Conditions Report *Ans* - Helps you to understand your customers - Lists market segment sales percentage and projected growth rates unique to your simulation - Published ONCE at beginning of simulation Marketing is where you: *Ans* - Set your price - Determine sales and promo budgets - Forecast sales for the coming year Prices are established by the: - Finance Department - Marketing Department - Production Department - R&D Department *Ans* Marketing Department Production is where you: *Ans* - Schedule manufacturing runs - Manage the size of the plant and its automation levels - Create/sell off production lines Products are invented and revised by which department?