CIS 2010 Unit 2 Exam || A+ GUARANTEED!!
Disruptive Technology correct answers A new way of doing things that initially does not
meet the needs of existing customers
sustaining technology correct answers Produces an improved product customers are eager to
buy
disruptive innovation correct answers an innovation that leverages new technologies to attack
existing markets from the bottom up
Sustaining innovation correct answers A new or improved product that meets the needs of
consumers and sustains manufacturers
paradigm shift correct answers occurs when a new radical form of business enters the market
that reshapes the way companies and organizations behave
information richness correct answers the amount of information that a communication
medium can carry and the extent to which the medium enables the sender and receiver to
reach a common understanding
information reach correct answers measures the number of people a firm can communicate
with all over the world
Personalization correct answers Occurs when a company knows enough about a customer's
likes and dislikes that it can fashion offers more likely to appeal to that person
long tail correct answers referring to the tail of a typical sales curve
Intermediaries correct answers agents, software, or businesses that provide a trading
infrastructure to bring buyers and sellers together
clickstream data correct answers exact pattern of a consumer's navigation through a site
-a new way of doing things that initially doesn't meet the needs of existing customers
-tend to open new markets and destroy old ones correct answers The following characterize
disruptive technology
Disintermediation correct answers What occurs when a business sells directly to the customer
online and cuts out the middleman?
Reducing information reach
(adv: opening new markets, expanding global reach, reducing costs) correct answers Which
of the following would not be considered an advantage of ebusiness?
Standardization correct answers As companies become established in a marketplace the early
desire to experiment give way to
Tend to become weaknesses when disruption hits correct answers The strengths that help a
company become an incumbent
, Will face resistance from stakeholders correct answers Changing business models during
early stages of a disruption
Digital platforms
Growing quantity of digital consumers
Free digital tools correct answers The following are sources of digital power
Strong customer focus correct answers One key cultural value that companies need to
embrace in a digital world is ____________.
The online food sector hasn't grown in sales, in part bc food products are perishable and
consumers prefer to buy them at the supermarket as needed.
Includes fragile or consumable goods and highly sensitive or confidential businesses such as
government agencies correct answers Identifying Limited Market Segments
System security without making the website difficult to use
Protecting customers from unsolicited goods and communication, illegal or harmful goods
correct answers Ensuring Consumer Protection
Managing Consumer Trust correct answers One has to build trust because of the physical
separation of buyer and seller
to build trust when working online can include accessible and availability to customer
service; using customers' testimonials that link to your client website; contact info; taking
legitimate forms of payment
Adhering to Taxation Rules correct answers Internet marketplace remains mostly free of
traditional forms of sales tax, partly because ecommerce law is vaguely defined and differs
from state to state
Must obey patchwork of rules about which customers are subject to sales tax on their
purchases and which are not
closed source correct answers any proprietary software licensed under exclusive legal right of
the copyright holder
Open Source correct answers Software that is created for free use by everyone
explict knowledge correct answers
tactic knowledge correct answers knowledge that cannot be codified; concerns knowing how
to do a certain task and can be acquired only through active participation in that task
asynchronous communication correct answers communication that occurs when the
communicators are sending and receiving messages at different times
synchronous communication correct answers communication in which people interact in real
time and can at once both send and receive messages
collaboration system correct answers Collaboration system- set of tools that supports the
work of teams or groups by facilitating the sharing and flow of information
Disruptive Technology correct answers A new way of doing things that initially does not
meet the needs of existing customers
sustaining technology correct answers Produces an improved product customers are eager to
buy
disruptive innovation correct answers an innovation that leverages new technologies to attack
existing markets from the bottom up
Sustaining innovation correct answers A new or improved product that meets the needs of
consumers and sustains manufacturers
paradigm shift correct answers occurs when a new radical form of business enters the market
that reshapes the way companies and organizations behave
information richness correct answers the amount of information that a communication
medium can carry and the extent to which the medium enables the sender and receiver to
reach a common understanding
information reach correct answers measures the number of people a firm can communicate
with all over the world
Personalization correct answers Occurs when a company knows enough about a customer's
likes and dislikes that it can fashion offers more likely to appeal to that person
long tail correct answers referring to the tail of a typical sales curve
Intermediaries correct answers agents, software, or businesses that provide a trading
infrastructure to bring buyers and sellers together
clickstream data correct answers exact pattern of a consumer's navigation through a site
-a new way of doing things that initially doesn't meet the needs of existing customers
-tend to open new markets and destroy old ones correct answers The following characterize
disruptive technology
Disintermediation correct answers What occurs when a business sells directly to the customer
online and cuts out the middleman?
Reducing information reach
(adv: opening new markets, expanding global reach, reducing costs) correct answers Which
of the following would not be considered an advantage of ebusiness?
Standardization correct answers As companies become established in a marketplace the early
desire to experiment give way to
Tend to become weaknesses when disruption hits correct answers The strengths that help a
company become an incumbent
, Will face resistance from stakeholders correct answers Changing business models during
early stages of a disruption
Digital platforms
Growing quantity of digital consumers
Free digital tools correct answers The following are sources of digital power
Strong customer focus correct answers One key cultural value that companies need to
embrace in a digital world is ____________.
The online food sector hasn't grown in sales, in part bc food products are perishable and
consumers prefer to buy them at the supermarket as needed.
Includes fragile or consumable goods and highly sensitive or confidential businesses such as
government agencies correct answers Identifying Limited Market Segments
System security without making the website difficult to use
Protecting customers from unsolicited goods and communication, illegal or harmful goods
correct answers Ensuring Consumer Protection
Managing Consumer Trust correct answers One has to build trust because of the physical
separation of buyer and seller
to build trust when working online can include accessible and availability to customer
service; using customers' testimonials that link to your client website; contact info; taking
legitimate forms of payment
Adhering to Taxation Rules correct answers Internet marketplace remains mostly free of
traditional forms of sales tax, partly because ecommerce law is vaguely defined and differs
from state to state
Must obey patchwork of rules about which customers are subject to sales tax on their
purchases and which are not
closed source correct answers any proprietary software licensed under exclusive legal right of
the copyright holder
Open Source correct answers Software that is created for free use by everyone
explict knowledge correct answers
tactic knowledge correct answers knowledge that cannot be codified; concerns knowing how
to do a certain task and can be acquired only through active participation in that task
asynchronous communication correct answers communication that occurs when the
communicators are sending and receiving messages at different times
synchronous communication correct answers communication in which people interact in real
time and can at once both send and receive messages
collaboration system correct answers Collaboration system- set of tools that supports the
work of teams or groups by facilitating the sharing and flow of information
