ESB Certification Exam Study Guide
with Questions and Answers A+
Passed
An example of an ____ risk is a natural disaster - environmental
A business opportunity is an ____ that lets a buyer start a business - investment
A ____ needs to be obtained to use a brand name on products - license
The five factors that determine the viability of a business opportunity are ____,
relationships, cash flow management, management skillsets, and passion - market size A
business plan helps a business achieve short-term and long-term ____ - goals
A lean canvas should only be ____ long - one page
The ____ summary creates the first impression of a business plan - executive
The ____ plan should specifically be directed to investors and lenders - financial
A pitch deck is most commonly presented in the form of a ____ presentation - slide
,A ____ provides a brief overview of a business where one talks about the company's
mission and the value provided to customers - vision and value proposition
A patent protects an ____ from being copied - invention
Trade secrets protect a company's formulas from being shared with ____ - competitors
To license a product, one must obtain ____ from the author or creator - authorization
Confidentiality or ____ agreements are signed by employees, agreeing not to share
trade secrets - non-disclosure
Domain 1 Lesson 1 -
The key objective of a small business owner is to generate ____ - profits
Entrepreneurs are willing to take on new opportunities and unknown ____ to grow their
businesses rapidly - risks
Tangible items that require pick-up or delivery are ____ products - physical
When a ____ purchases an item from a business, it is a business-to-consumer
transaction - customer
____ are for-profit corporations with limited liability - S corporations
, ____ are ideal for international businesses - C corporations
The ____ oversees daily operational and administrative functions - Chief Operating
Officer
A ____ votes on the management of a company - stockholder
____ employees are paid a fixed amount each pay period - Salary
Businesses can compensate employees for work they produce when being paid by
____ - piece work
Businesses can offer ____ in addition to a lower salary - equity
During the ____ stage of the business life cycle, a company is regularly taking on new
customers and starting to generate a consistent income - survival
The owner may decide to sell their ownership in the company during the ____ stage -
exit plan
The five elements of the design thinking process are ____ - empathize, define, ideate,
with Questions and Answers A+
Passed
An example of an ____ risk is a natural disaster - environmental
A business opportunity is an ____ that lets a buyer start a business - investment
A ____ needs to be obtained to use a brand name on products - license
The five factors that determine the viability of a business opportunity are ____,
relationships, cash flow management, management skillsets, and passion - market size A
business plan helps a business achieve short-term and long-term ____ - goals
A lean canvas should only be ____ long - one page
The ____ summary creates the first impression of a business plan - executive
The ____ plan should specifically be directed to investors and lenders - financial
A pitch deck is most commonly presented in the form of a ____ presentation - slide
,A ____ provides a brief overview of a business where one talks about the company's
mission and the value provided to customers - vision and value proposition
A patent protects an ____ from being copied - invention
Trade secrets protect a company's formulas from being shared with ____ - competitors
To license a product, one must obtain ____ from the author or creator - authorization
Confidentiality or ____ agreements are signed by employees, agreeing not to share
trade secrets - non-disclosure
Domain 1 Lesson 1 -
The key objective of a small business owner is to generate ____ - profits
Entrepreneurs are willing to take on new opportunities and unknown ____ to grow their
businesses rapidly - risks
Tangible items that require pick-up or delivery are ____ products - physical
When a ____ purchases an item from a business, it is a business-to-consumer
transaction - customer
____ are for-profit corporations with limited liability - S corporations
, ____ are ideal for international businesses - C corporations
The ____ oversees daily operational and administrative functions - Chief Operating
Officer
A ____ votes on the management of a company - stockholder
____ employees are paid a fixed amount each pay period - Salary
Businesses can compensate employees for work they produce when being paid by
____ - piece work
Businesses can offer ____ in addition to a lower salary - equity
During the ____ stage of the business life cycle, a company is regularly taking on new
customers and starting to generate a consistent income - survival
The owner may decide to sell their ownership in the company during the ____ stage -
exit plan
The five elements of the design thinking process are ____ - empathize, define, ideate,
