Competitive Advantage Concepts and Cases 23rd Edition Thompson
Crafting and Executing Strategy Quest for Competitive
Advantage Concepts and Cases 23rd Edition by Thompson
CH01
ANSWERS PARE PLOCATED PIN PTHE PSECOND PPART POF PTHIS
PDOCUMENT
MULTIPLE PCHOICE P- PChoose Pthe Pone Palternative Pthat Pbest Pcompletes Pthe
Pstatement PorPanswers Pthe Pquestion.
1) Managers Pof Pall Ptypes Pof Pbusiness Porganizations Pmust Pdevelop Pa Pclear Panswer Pfor
Pwhich PofPthe Pfollowing Pquestions?
1) P P
A) What Papproaches Pdo Pwe Pneed Pto Ptake Pin Porder Pto Pgain Pa Pcompetitive
Padvantage Pin PthePmarketplace?
B) What Pis Pthe Pset Pof Pactions Pthat Pwe Pneed Pto Ptake Pto Poutperform Pcompetitors
Pand PachievePsuperior Pprofitability?
C) Where Pare Pwe Pnow?
D) Where Pdo Pwe Pgo Pfrom Phere?
E) When Pwill Pwe Pknow Pthat Pwe Pare Pthere?
Question PDetails
Difficulty P: P1 PEasy
Topic P: PStrategy Pand Pthe PStrategic PManagement PProcess
Learning PObjective P: P01-01 PUnderstand Pwhat Pis Pmeant Pby Pa Pcompany’s Pstrategy Pand Pwhy Pit
Pneeds Pto PdiffePBloom's P: PRemember
AACSB P: PKnowledge
PApplication PAccessibility P:
PKeyboard PNavigationPGradable P:
Pautomatic
2) Sanofi, Pa Ppharmaceutical Pcompany Pselling Pprescription Pdrugs Pin PFrance Pfor Pthe
Ppast P10 Pyears, Phas Phad Pmoderate Psales Pin Pa Pcrowded Pmarket Pwhile Pits Privals
Pmanufacture Pand Pmarket PdrugsPhaving Psimilar Pefficacy Pand Psafety Pprecautions, Pbut Pwith
Psuperior Pmarket Pshare. PThis Pparticular Ppharmaceutical Pcompany's Pgreatest Pchallenge Pis Pto
Pincrease Pprescriptions Pof Ptheir Pdrugs Pby PFrenchPdoctors. PWhat Pwould Pbe Pthe Pmost
Peffective Pstrategy Pfor PSanofi Pto Pimprove Psales Pperformance Pin PitsPexisting Pmarket?
2) P P
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Competitive Advantage Concepts and Cases 23rd Edition Thompson
Crafting and Executing Strategy Quest for Competitive
Advantage Concepts and Cases 23rd Edition by Thompson
CH01
A) modifying Pmarketing Pcommunication Pto Pincrease Pbrand Pfamiliarity
Pwithin PkeyPphysician Psegments
B) relocating Pall Pthe Pexisting Pdrug Pmanufacturing Pfacilities Pto Pdeveloping
Pcountries PtoPreduce Poperational Pcosts
C) employing Phiring Pplans Pthat Paim Pat Pacquiring Pdrug Pdesigners Pfrom Prival
Pcompanies
D) exiting Pthe Pmarket Pand Pentering Pa Pnew Punexplored Pgeographical Plocation
E) engaging Pin Pnew Pcontract Ptalks Pwith Psuppliers Pabout Pprice Pbreaks
Question PDetails
Topic P: PStrategy Pand Pthe PStrategic PManagement PProcess
Learning PObjective P: P01-01 PUnderstand Pwhat Pis Pmeant Pby Pa Pcompany’s Pstrategy Pand Pwhy Pit
Pneeds Pto PdiffePAccessibility P: PKeyboard PNavigation
Difficulty P: P3
PHardPBloom's P:
PApply
AACSB P: PAnalytical
PThinkingPGradable P:
Pautomatic
3) You Phave Pbeen Phired Pas Pa Pconsultant Pby PSandCloud, Pa Pventure-backed
Pestablished Pcompany Pin Pthe Pbeachwear Pand Ptoweling Pmarkets. PSandCloud’s Powners Pare
Pweighing Pa PdecisionPto Pdonate Pa Ppart Pof Pits Pprofits Pto Pa Pchildren's Pcharity Pto Pimprove
Pits Pmarket Pimage. PYour Padvice PtoPSandCloud Pregarding Pstrategy Pis Pthat Pit Pwill Pconsist
Pof Pthe Paction Pplan Pmanagement Ptakes Pto
3) P P
A) develop Pa Pmore Pappealing Pbusiness Pmodel Pthan Prival Pbeachwear Pand
PtowelingPcompanies.
B) compete Pagainst Privals Pin Pthe Pbeachwear Pand Ptoweling Pindustry Pand
Pestablish PaPtransitory Pcompetitive Padvantage.
C) concentrate Pon Pimproving Pits Pexisting Pproduct Poffering Pirrespective Pof Pits
Pdecision PtoPdonate Pa Ppercentage Pof Pits Pprofits Pto Pa Pchildren’s Pcharity.
D) stake Pout Pa Punique Pmarket Pposition Pin Pbeachwear Pand Ptoweling Pmarkets Pand
PachievePsuperior Pprofitability.
E) identify Pits Pstrategic Pvision, Pits Pstrategic Pobjectives, Pand Pits Pstrategic Pintent.
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Competitive Advantage Concepts and Cases 23rd Edition Thompson
Crafting and Executing Strategy Quest for Competitive
Advantage Concepts and Cases 23rd Edition by Thompson
CH01
Question PDetails
Topic P: PStrategy Pand Pthe PStrategic PManagement PProcess
Learning PObjective P: P01-01 PUnderstand Pwhat Pis Pmeant Pby Pa Pcompany’s Pstrategy Pand Pwhy Pit
Pneeds Pto PdiffePAACSB P: PKnowledge PApplication
Accessibility P: PKeyboard
PNavigationPBloom's P: PApply
Difficulty P: P2
PMediumPGradable P:
Pautomatic
4) Keurig, Pthe Pcoffee Pmachine Pmanufacturer, Psells Phigh-quality Pespresso Pmachines Pat
Pa PveryPlow Pprice Pand Palso Pprovides Plow-cost Prefills Pof Pvarietal Pcoffee Ppods Pat Pa
Prelatively Phigher Pprice Pthan Privals. PThe Paction Psteps Pthat PKeurig’s Pmanagers Ptake Pto
Poutperform Pthe Pcompany's Pcompetitors Pand Pachieve Psuperior Pprofitability Pare Pknown Pas
Pits
4) P P
A) strategy.
B) mission Pstatement.
C) strategic Pintent.
D) value-cost-price Pframework.
E) market Pvisioning Pstatement.
Question PDetails
Topic P: PStrategy Pand Pthe PStrategic PManagement PProcess
Learning PObjective P: P01-01 PUnderstand Pwhat Pis Pmeant Pby Pa Pcompany’s Pstrategy Pand Pwhy Pit
Pneeds Pto PdiffePBloom's P: PRemember
AACSB P: PKnowledge
PApplication PAccessibility P:
PKeyboard PNavigationPDifficulty P:
P2 PMedium
Gradable P: Pautomatic
5) Strategy, Pat Pits Pessence, Pis Pabout
5) P P
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