INSIDE LVMH FINAL EXAM WITH CORRECT ANSWERS

INSIDE LVMH FINAL EXAM WITH CORRECT ANSWERS Which of these Maisons is the oldest? - CORRECT ANSWER CHAUMET What are the key drivers for Selective Retailing Maisons? - CORRECT ANSWER-- Constant innovation - Personalization of relationships - Transforming shopping in a unique experience Which Fashion House within the Group was founded in 1846? - CORRECT ANSWER-Loewe How many stores does LVMH manage? - CORRECT ANSWER-More than 6,000 stores LVMH Operating Model has six pillars. Which one is not correct? - CORRECT ANSWER-Centralized Organization How many employees work at LVMH and how many are women? - CORRECT ANSWER-213,000 employees out of which 71% are women How many Maisons are part of the LVMH Group? - CORRECT ANSWER-More than 75 Which business sector at LVMH generated the highest share of revenues in 2023? - CORRECT ANSWER-Fashion & Leather Goods Which Maison of the Perfumes & Cosmetics division is the oldest? - CORRECT ANSWER-Officine Universelle Buly Which is the oldest wine estate and youngest brand in the Wines & Spirits division? - CORRECT ANSWER-Domaine des Lambrays (oldest) & Eminente (youngest) Which characteristics may help to measure the luxuriousness of an offer? - CORRECT ANSWER-- Quality - Scarcity - Delivering experimental rewards - Signed by brands - Controlled channels - Personalized services - Price Select the appropriate sentences related to LVMH omnichannel strategy - CORRECT ANSWER-- Omnichannel is a client centric approach aimed at providing a consistent, qualitative, and seamless customer experience across all channels and geographies. - Establishing a smooth omnichannel customer experience requires cross-collaboration across all teams, departments, and through all activities - from warehouses to stores. Looking at distribution, is Brick and Mortar still an important part of the Luxury story? - CORRECT ANSWER-Yes According to Bain & Company, China will be the largest market for personal luxury goods in 2030. - CORRECT ANSWER Agree How do Fashion & Leather Goods Maisons offer their clientèle unique customer experiences? - CORRECT ANSWER-By mastering their distribution According to Erwan Rambourg the young generation of luxury buyers have transformed the luxury industry in certain areas such as casualization, social media or values. - CORRECT ANSWER-True According to Bain & Company, by 2030, online sales will represent... - CORRECT ANSWER-33% of the luxury sales What are the core values of LVMH? - CORRECT ANSWER-- Creativity & Innovation - Entrepreneurial spirit - Quest for excellence - Sense of commitment What can Innovation enable at Louis Vuitton? - CORRECT ANSWER-- Share the Maison's history with the clients - Uphold creativity and Savoir-Faire Was Dior the first international LVMH brand to enter the Chinese market? - CORRECT ANSWER-True A commonly used definition of Sustainability is based on three pillars: maximizing simultaneously the biological system goals, economic system goals, and social system goals. - CORRECT ANSWER-True Sustainability and sustainable development can be seen as the ability to meet the needs of the present without compromising the ability of future generations to meet their own needs. - CORRECT ANSWER-Agree Diversity refers to demographic difference or the ways that people differ from each other. - CORRECT ANSWER-True