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ADV 318J-Wilcox-Exam 1 | Questions and Correct Solutions | Latest Update 2024/2025 | Graded A+
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ADV 318J-Wilcox-Exam 1 | Questions and Correct Solutions | Latest Update 2024/2025 | Graded A+ Advertising - Answer -the communications process of using paid media to reach a selected audience with a persuasive message. PR - Answer -practice of managing the flow of information between an organization and its publics w/ the goal of positive is not advertising Publicity - Answer -marketer's supplying information to media. this is not advertisingEX: Julia Roberts wearing bracelet at Academy Awards Sales Promotion - Answer -short-term programs designed to get consumers to buy product, not advertising Direct/Database Marketing - Answer -d
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advertising answer the communications process o
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