Jeffrey Camm, James Cochran, Michael Fry, Jeffrey
Ohlmann (All Chapters, 100% Original Verified, A+
Grade)
In the fall of 2014, the pew internet and life project conducted telephone interviews
with a sample of American adults aged 18 and older about online shopping.
American adults aged 18 and older constitute the _____ of the study. - ANSWER
Who
2. A few of the variables for which data were collected in the Pew Internet & Life
Project study about online shopping include age, gender, income, and number of
hours spent shopping online per month. Which of the variables is categorical? -
ANSWER Gender
3. The Pew Internet & Life Project study about online shopping asked respondents to
indicate their education level on the following scale: Less than High School, High
School, Some College, College+. Which of the following statement is (are) true? -
ANSWER Educational level is a categorical variable and education level is ordinal
scaled.
4. A university is interested in gauging student satisfaction in its online MBA
program. A survey is designed and administered via the Internet to a sample of
students currently active in the program. Which of the following would best describe
the cases? - ANSWER Respondents
5. A locally owned spa, Alexander's, is interested in adding a team room that not only
offers specialty teas but an organic lunch menu. In order to determine how many of
its regular customers would be interested in such an addition, Alexander's sent out a
short email questionnaire. The source of these data is - ANSWER a designed
survey
6. The main ideas of sampling do not include - ANSWER the fraction of the larger
population determines the precision of the resulting statistics.
7. The administration of a large university is interested in learning about the types of
wellness programs that would interest its employees. Suppose that there are five
categories of employees (administration, faculty, professional staff, clerical and
maintenance) and the university decides to randomly select ten individuals from
each category. This sampling plan is called - ANSWER Stratified sampling
8. Molly's Reach, a regional restaurant and gift shop, has recently launched an
increased sales campaign, particularly focused on their gift shop. To determine if
their proposal is of interest, they plan to survey a random sample of their regular
customers. Suppose that Molly's Reach has an alphabetized list of regular
customers who belong to their rewards program. After randomly selecting a