Presentation
Content Development for IMC -Spring 2024
Rating
Sold
-
Pages
42
Uploaded on
04-05-2024
Written in
2023/2024
An overview of various elements and steps in developing contents for integrated marketing communication, including campaign brief, video content, audio content, print content, advertisements, television commercials, radio commercials, writing a script, writing a storyboard, designing a website, public relations, press releases, social media news releases, video news releases, digital advertisements, digital marketing, search engine marketing, search engine optimization, pay-per-click advertising, AI search optimization, and social media contents.
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Institution
Promotional Management
Course
Promotional Management
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Written for
- Institution
- Promotional Management
- Course
- Promotional Management
Document information
- Uploaded on
- May 4, 2024
- File latest updated on
- May 5, 2024
- Number of pages
- 42
- Written in
- 2023/2024
- Type
- PRESENTATION
- Person
- Unknown
Subjects
- content development
- campaign brief
- writing a script
- writing a storyboard
- public relations
- digital marketing
- search engine marketing
-
spring 2024
-
presentation
-
lecture slides
-
lecture notes
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