MNB1601 Assignment 1 Semester 2023/2024

MNB1601 Assignment 1 Semester 2023/2024 South Africa Airways (SAA) strives for low variability in respect of times of scheduled departures to various destinations. Lower variability is the positive result of doing things _________________ . - CORRECT ANSWER right every time The inputs-process-output elements of the value chain is also known as the _____________ . - CORRECT ANSWER transformation model Which one of the following represents an input for an airline which makes transformation possible? - CORRECT ANSWER Pilots and cabin crew Which one of the following represents an input for an airline which is transformed? - CORRECT ANSWER Passengers Which one of the following represents an output for an airline? - CORRECT ANSWER Passengers at new destinations Which one of the following represents the transformation process of an airline? - CORRECT ANSWER Change of location of passengers Airports such as OR Tambo International must be able to deal with a short waiting tolerance as passengers experience most value-adding activities first-hand. Passengers should be able to collect baggage from terminals in a reasonable time period. This refers to the _____________ of output. - CORRECT ANSWER visibility Which one of the following is a characteristic of a service produced by a service provider such as OR Tambo International? - CORRECT ANSWER Labour intensive Identify the correct operational process used by BMW, a motor vehicle manufacturer. - CORRECT ANSWER Mass process The different processes required to manufacture the new Toyota Prius are arranged in consecutive order and the layout is adapted to the Prius. This is known as the ____________________ layout. - CORRECT ANSWER product Financial bonuses, such as the one offered to Derby employees for teamwork and productivity, is an example of which kind of compensation? - CORRECT ANSWER Rewards The Marketing Director was of the view that Derby should be moving towards a plan to introduce a system of employee empowerment. This plan is a recognised employee motivational strategy. Which one of the following options is also an employee motivational strategy that Derby could use? - CORRECT ANSWER Job design To facilitate employee involvement, Derby may make use of _____________ which represent work groups that take over the responsibility from management for solving quality problems. - CORRECT ANSWER quality circles Most modern approaches to work motivation are based on process theories. In this regard, intention plays a key role in motivated behaviour. Which one of the following options is the most common form of intention in the work place? - CORRECT ANSWER Goals Zanele is the personal assistant of the Director of Ntseli Mining Incorporated. She has been feeling demotivated as she has recently learned that other staff members, with smaller workloads than her own, are receiving the same resources and rewards that are allocated to her. Zanele feels that this allocation is unfair given her current workload. Which component of organisational justice is described here? - CORRECT ANSWER Distributive justice Arabang, the Director of Ntseli Mining Incorporated, realises that Zanele is feeling demotivated. In order to improve her motivation, he decides to not only increase her salary to accurately reflect the work she does for him, but also to provide her with a new title: Executive Administrative Officer. This is an example of which factor of Herzberg's two-factor theory? - CORRECT ANSWER Hygiene factor According to which method are jobs compared according to the demands they make on the employee? - CORRECT ANSWER Factor-comparison A successful Human Resource (HR) manager will attempt to obtain as much value as possible from development programmes. Which one of the following statements is correct regarding the value to be gained from development programmes? - CORRECT ANSWER The HR manager undertakes follow-up studies to determine if the training programmes have had the desired effect. Mareth is the owner of a very artistic clothing line and is passionate about developing her staff. She has developed an intensive training and development program for all her employees which consists of away-from-the-job training and development. If the goal of the method being used is to analyse interpersonal problems and to develop human relations skills, which method has she chosen? - CORRECT ANSWER Role playing Catherine is the human resource manager at Sparta Training Academy. She is compiling a document which details the knowledge, skills and abilities relevant to one of the positions opening up in the academy. With which component of human resource planning is Catherine busy? - CORRECT ANSWER Job specification Heineken's new strategy, Brewing a Better Future, primarily focusses on sustainability by looking to reduce its water usage and CO2 footprint. Which principle of the marketing concept is addressed by focussing on sustainability and the environment? - CORRECT ANSWER The principle of social responsibility Heineken and SABMiller recently joined forces with three other beer giants to promote beer's versatility. This is an obvious attempt by the major beer producers in the world to grow generic beer consumption (primary demand) in the face of new competitive products. If the satisfaction of consumer needs and demands is ignored this can have serious financial implications for the enterprise. This is known as which principle of the marketing concept? - CORRECT ANSWER The principle of consumer orientation The four marketing variables, known as the marketing mix, combine to form the market offering. Decisions about the use of the four Ps result in the marketing _____________ which is directed at