Champions Real Estate Marketing SAE Exam with complete solutions

Most common reason a property fails to sell is - answer-price Matching human needs with goods or services to meet those needs is the process of - answer-marketing _____________________ is a key personality trait of a successful agent - answer-problem solving 3 Ways Sales Agents Add Value to the Buying Process - answer-Counseling, Negotiating, and Managing the transaction Four P's of marketing real estate - answer-product, promotion, price and place How can you know your product? - answer-Inspect company listings • Travel your geographic area • Practice writing offers • Do net sheet calculations on your own house AIDA - answer-(The four psychological steps of a sale: attention, interest, desire and action). states that rational buyers will pay no more for a property than they would for an equally desirable, comparable property. - answer-The principle of substitution in real estate valuation