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CE9 week 6- Case Njoy

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CE9 week 6- Case Njoy volledig uitgewerkt. Telt mee als T1 als eindvoorwaarde voor de eindtoets van CE9. Vragen gaan over rentabiliteit, solvabiliteit en liquiditeit berekenen, portfolioanalyse maken, bcg matrix toepassen, strategische optie kiezen.

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Hogeschool Van Amsterdam (HvA)
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CE9









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Karel Jan Alsem Strategische marketingplanning
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Institution
Hogeschool van Amsterdam (HvA)
Study
Commerciële Economie: Digital Marketing
Course
CE9
All documents for this subject (7)

Document information

Uploaded on
December 20, 2023
Number of pages
11
Written in
2023/2024
Type
Case
Professor(s)
Menno roeland
Grade
7-8

Subjects

  • marketing
  • bcg matrix
  • portfolioanalyse
  • strategische opties
  • swot
  • liquiditeit
  • solvabiliteit
  • rentabiliteit
  • marktaandeel
  • cashcows
  • stars
  • dogs

Content preview

Strategische Marketing Planning

NJoy
Casus week 6 CE9




Anniek Bond
Kevin Sier
Kelly Schilder
Lynn Buitendam

21 december 2023

CE4D1
M. Roeland


Hogeschool van Amsterdam

, INHOUDSOPGAVE


Vraag 1)....................................................................................................................................4
Vraag 1A) ................................................................................................................................ 4
Vraag 1B) ................................................................................................................................ 4
Vraag 2)....................................................................................................................................4
Vraag 3)....................................................................................................................................4
Vraag 3A)................................................................................................................................. 4
Vraag 3B)................................................................................................................................. 4
Vraag 3C)................................................................................................................................. 4
Vraag 4)....................................................................................................................................4
Vraag 5)....................................................................................................................................4
Vraag 6)....................................................................................................................................4
Vraag 6A)................................................................................................................................. 5
Vraag 6B)................................................................................................................................. 5




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