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CE9 week 2- Case Takeaway

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In deze uitwerking wordt CE9 week 2 - case takeaway behandeld. Telt mee als voorwaarde voor de eindtoets. Onderwerpen die aan bod komen zijn de groeimatrix van ansoff, portfolioanalyse, de missie en visie van takeaway en purposemapping.

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Institution
Hogeschool Van Amsterdam (HvA)
Course
CE9









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Karel Jan Alsem Strategische marketingplanning
  • mei 2017
  • 9789001877477
  • 7

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Institution
Hogeschool van Amsterdam (HvA)
Study
Commerciële Economie: Digital Marketing
Course
CE9
All documents for this subject (7)

Document information

Uploaded on
December 20, 2023
Number of pages
9
Written in
2023/2024
Type
Case
Professor(s)
Menno roeland
Grade
7-8

Subjects

  • missie
  • visie
  • marketing
  • commerciele economie
  • case takeaway
  • t1 deeltoets
  • jaar 4
  • groeimatrix ansoff
  • diversificatie
  • portfolioanalyse
  • purpose mapping
  • digital marketing

Content preview

Strategische Marketing Planning

Takeaway.com
Casus week 2 CE9




Anniek Bond
Kevin Sier
Kelly Schilder
Lynn Buitendam

23 november 2023

CE4D1
M. Roeland


Hogeschool van Amsterdam

, INHOUDSOPGAVE


Vraag 1)....................................................................................................................................4
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Vraag 4)....................................................................................................................................3
Vraag 4A)................................................................................................................................. 3
Vraag 4B)................................................................................................................................. 4
Vraag 5)....................................................................................................................................4
Vraag 5A)................................................................................................................................. 4
Vraag 5B)................................................................................................................................. 4
Vraag 6)....................................................................................................................................5
Vraag 6A)................................................................................................................................. 5
Vraag 6B)................................................................................................................................. 5
Vraag 7)....................................................................................................................................6
Vraag 8)....................................................................................................................................7
Vraag 9)....................................................................................................................................8
Vraag 9A)................................................................................................................................. 8
Vraag 9B)................................................................................................................................. 9




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