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Exam (elaborations)

UCLA Comm 10 Final :) You can do it!Questions & Answers 100% Updated

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Mass Media - ANSWER- creation of electronic media --> mass media is pervasive, central - consumes 1/3 of the average day (internet and TV) Functions of the Mass Media - ANSWER-content -medium -manifest -latent call me maybe later Content Function - ANSWERthe media functions as a source of information; tied to the general nature of the media - news: learn about party platforms so you can make informed voting decisions -weather channel: tells you how to dress Medium Function - ANSWERfunctions as a place to be friendly and has a mating function, content is largely irrelevant, independent of the content - "movie going experience is key" and movie theaters have a mating function regardless of the content of the movie -in the 1930s families would gather together to listen to the radio (main means of entertainment) Manifest Function - ANSWERintended and obvious, surface function - the purpose of watching news in the morning is to get world news Latent Function - ANSWERunintended, hidden, subconscious -looking at car ads to avoid having second thoughts about purchasing a car (manifest- boost sales) -a couple watching the news to prevent talking and fighting Societal Functions - ANSWERStatus Conferral Pass on norms, values, traditions Narcotizing effect Services political system Social cohesion Services economy stop passing notes said sally sue Status

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UCLA Comm 10
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UCLA Comm 10

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October 30, 2023
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