WGU D174 Marketing Preassessment Questions and Answers Rated A

What uncontrollable marketing element provides user input as to how the company delivers upon its value proposition? Consumer feedback Which controllable marketing function should a company use to achieve its firm-level goals and to satisfy the target customers' needs and wants? Product Which controllable element is included in the marketing mix? Product A marketer introduces a tutorial video featuring the company's new cosmetic line. Which set of elements from the marketing mix is the marketer using? Product and promotion A realtor representing luxury condominiums offers pre-construction discounts to clients. Which part of the marketing mix does this approach represent? Price An online consignment store offers free gifts with purchases within the next 30 days using an attractive and easy-to-use website. Which part of the marketing mix is represented by the company's website? Place and promotion An online consignment store offers gently used designer fashions and sends weekly text alerts to customers of new arrivals and popular items. Which element of a marketing mix is represented by this store's text alerts? Promotion A local computer manufacturer offers a high-end computer with new graphic design capabilities. Which element of the marketing mix is represented by this offer? Product A manager is researching an element of the marketing environment that the company cannot control. Which one of these elements is the manager considering? Demographic