Starbucks Coffee Academy 100 | latest

Starbucks Coffee Academy 100 | latest When was Starbucks founded, and by who? - 1971, Storefront in Pike Place Market Zev Siegl, Jerry Baldwin, & Gordon Bowker Where did Starbucks get its name? - The name was inspired by Moby Dick, which evoked the seafaring tradition of early coffee traders Why is the Starbucks logo a siren? - The Siren is symbolic of coffee being shipped across seas, with the tantalizing aroma and taste of Starbucks coffee alluring customers like sailors to the sea. What did the first Starbucks offer? - Starbucks originally offered exclusively whole bean coffee. Starbucks did not initially brew by the cup How did Howard Schultz fix Starbucks? - 1982- Marketing Manager Schultz offered the "third place" approach, modeled after Italian coffee shops to promote conversation and community. In 1984, created the first Italian style espresso bar, introducting the cafe latte to America. Pike Place Market - First Starbucks store What kind of coffee bean does Starbucks use? - 100% Arabica Coffee Trees - Coffee beans are the seeds of the fruit (coffee cherries) produced by the tree. Each tree grows 5/6lbs of cherries per year The Coffee Belt - Falls between the Tropic of Cancer and Capricorn Three main growing regions: Latin America Africa Asia/Pacific Latin America - Flavors of nuts, cocoa, and soft spice Africa - Flavors of citrus, berry, and spice with floral aromas Asia/Pacific - Full-bodied and syrupy smooth with herbal, earthy flavors Which region does Starbucks buy most of its coffee from? - Latin America, due to consistent taste and quality Area rich with Volcanic soils What are some coffee growing countries in Latin America? - Brazil, Mexico, Guatemala, Costa Rica, Puerto Rico, and Colombia Where is the birthplace of coffee? - Ethiopia Where are coffee beans grown in Africa? - Ethiopia, KEnya, Rwanda, and Tanzania Where are coffee beans grown in the Asia/Pacific? - Indonesia, China, Papua New Guinea, Vietnam, Thailand, and India What is sustainability? - development that ensures that future generations will have equal access to the resources that our planet offers Ethical Sourcing - Starbucks Coffee is 99% ethically sourced. What is the C.A.F.E approach? - Coffee and Farmer Equity (C.A.F.E.) One of the coffee Industries first set of sustainability standards, verified by third party experts. Blonde Roast - Lightly roasted coffee that's soft, mellow and flavorful. Easy-drinking with a light body. Medium Roast - Medium-roasted coffees are balanced with smooth and rich flavors. Dark Roast - Dark-roasted coffees feature a fuller body and robust, bold flavors. Single origin coffee - Highlight the distinct flavors of the countries where they were grown. Tend to have "pointed" flavors. When did Starbucks begin blending coffees? - 1971 Caffe Verona - Created for a restaurant looking for a coffee to pair with rich chocolate cake. Christmas Blend - Inspired by the flavors of the holiday season, such as cinnamon, nutmeg, ginger, and orange. Pike Place Roast - a smooth balanced brew from a specialty roast of blended coffees, c