DPR3705 Assignment 2 (DETAILED ANSWERS) Semester 2 2023 (528120) - DUE 1 October 2023.

DPR3705 Assignment 2 (DETAILED ANSWERS) Semester 2 2023 (528120) - DUE 1 October 2023.100% CORRECT questions, answers, workings and explanations.Activity 3 3.1 Define the concept of Strategic change. (2) 3.2 Describe seven barriers to the implementation of a corporate communication strategy as envisaged by Ehlers and Lazenby. (14) 3.3 Explain four types of forces which lead to strategic change in the organisation. (4) 3.4 Strategies are developed at various levels of an organisation. In your own words, identify and define the five (5) levels of strategy. (10) Sub-total: 30 Activity 4 4.1 Describe seven ways to manage resistance in the organisation. (14) 4.2 As a public relations practitioner at a hair products company in Gauteng province, you have the responsibility of explaining to the board of directors the importance of analysing the external environment during the communication strategy formulation. Explain in detail the three categories of the external environment and show how important these categories/factors are during communication strategy formulation. (6