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DPR3702 Assignment 2 Semester 2 2023 -DUE 31 August 2023
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DPR3702 Assignment 2Semester 2 2023 -DUE 31
August 2023
lenovo
[COMPANY NAME] [Company address]
, DPR3702 Assignment 2 Semester 2 2023
SECTION A:
Public Relations in the arts, leisure, and entertainment industry Introduction
[5 Marks]
1.1 Develop a public relations plan for the Sandton Jazz festival the plan
should include four elements, namely research, objectives,
programming, and evaluation. For more information on the heritage
site visit Jazz lovers welcome the return of the Standard Bank Joy of
Jazz | Fourways Review Please do not contact the organisation.
Research [3]
Objectives
Programming
Evaluation [3]
Public Relations Plan for the Sandton Jazz Festival
Research:
To start the public relations plan, thorough research should be conducted to
understand the target audience, past festival performance, competitors, and the
overall perception of the Sandton Jazz Festival. This research will involve
gathering data from surveys, focus groups, and analyzing feedback from previous
events.
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