A Visual Guide To Achieving
LinkedIn Profile Perfection in 7 Steps
Infographic by
, 1
The Perfect Profile Blue Print
There are more than 350 million professionals on LinkedIn. To stand out,
you need to pay great attention to creating a profile. In this section, you’ll
learn how that’s done.
Headline 120 characters Name
This is the most-important aspect of Include your first, last, and middle name
the profile! Be succinct, creative, and (if applicable). This is not the place for
include key terms that make it easy nicknames or humorous references to job
for others to define your industry and titles (such as “sales rockstar” or
your role within. “developer ninja”).
James Eaton
Award winning Sports Psychologist who works
with some of the best sports people in the UK.
Southampton, United Kingdom Sport
Add your industry to
be more visible to
searchers.
487
connections
https://uk.LinkedIn.com/in/
URL
Customize the LinkedIn URL to make
it easy for people to find you.
Find your unique URL in the
light-grey box below your name.
Click the edit button and revise.
linkedin.com/pub/james-seaton7342/7864
, Profile Photo
Dos and don’ts of
First impressions matter LinkedIn profile photos
during business meetings
and when people see your
profile picture.
Consider your industry in
addition to potential Do’s Don’ts
consumers and peers to
select the appropriate Get a professional Be professional
headshot. photographer LinkedIn is not Facebook.
It’s worth the investment since Structure your profile according
you can use the pictures to how you would act at work.
formultiple social platforms
and purposes.
Look personable Balance formality
You don’t have to give a goofy smile Don’t go overboard yet don’t be
but you don’t want to appear angry underdressed in your picture.
either. When in doubt, ask others to Let the photo reflect your work
give their opinions before you publish. attire and mood.
Adding a professional photo
Use most of the frame Leave Fido out
of yourself on your LinkedIn Your face should be centered, leaving It’s a cute sentiment, but leave
a small space over your head dogs and other pets out of your
profile can result in with the picture extending to LinkedIn profile picture.
your shoulders.
14 TIMES
MORE PROFILE Choose a familiar picture Keep the
VIEWS! Keep the photo true-to-life. background neutral
If you wear glasses, have a beard, or
Don’t let the background distract
often wear a tie, make the profile
viewers. Choose a neutral and
photo representative of how you
non-busy background.
normally look at work.
LinkedIn Profile Perfection in 7 Steps
Infographic by
, 1
The Perfect Profile Blue Print
There are more than 350 million professionals on LinkedIn. To stand out,
you need to pay great attention to creating a profile. In this section, you’ll
learn how that’s done.
Headline 120 characters Name
This is the most-important aspect of Include your first, last, and middle name
the profile! Be succinct, creative, and (if applicable). This is not the place for
include key terms that make it easy nicknames or humorous references to job
for others to define your industry and titles (such as “sales rockstar” or
your role within. “developer ninja”).
James Eaton
Award winning Sports Psychologist who works
with some of the best sports people in the UK.
Southampton, United Kingdom Sport
Add your industry to
be more visible to
searchers.
487
connections
https://uk.LinkedIn.com/in/
URL
Customize the LinkedIn URL to make
it easy for people to find you.
Find your unique URL in the
light-grey box below your name.
Click the edit button and revise.
linkedin.com/pub/james-seaton7342/7864
, Profile Photo
Dos and don’ts of
First impressions matter LinkedIn profile photos
during business meetings
and when people see your
profile picture.
Consider your industry in
addition to potential Do’s Don’ts
consumers and peers to
select the appropriate Get a professional Be professional
headshot. photographer LinkedIn is not Facebook.
It’s worth the investment since Structure your profile according
you can use the pictures to how you would act at work.
formultiple social platforms
and purposes.
Look personable Balance formality
You don’t have to give a goofy smile Don’t go overboard yet don’t be
but you don’t want to appear angry underdressed in your picture.
either. When in doubt, ask others to Let the photo reflect your work
give their opinions before you publish. attire and mood.
Adding a professional photo
Use most of the frame Leave Fido out
of yourself on your LinkedIn Your face should be centered, leaving It’s a cute sentiment, but leave
a small space over your head dogs and other pets out of your
profile can result in with the picture extending to LinkedIn profile picture.
your shoulders.
14 TIMES
MORE PROFILE Choose a familiar picture Keep the
VIEWS! Keep the photo true-to-life. background neutral
If you wear glasses, have a beard, or
Don’t let the background distract
often wear a tie, make the profile
viewers. Choose a neutral and
photo representative of how you
non-busy background.
normally look at work.
