PRSA APR Exam Practice Questions with correct answers

You are responsible for an internal employee newsletter. A freelance photographer provides several photos you intend to use in the next issue. Your supervisor quickly reviews and approves the newsletter before leaving for an extended vacation. You are nearing your deadline and in final preparation of the files, you notice fine print copyright information by the photographer in the corner of the images. Which one of the following is the best course of action? A) This is work for hire so you can follow the directive of your supervisor and proceed with publication of the newsletter. B) Contact the freelance photographer directly to get verbal approval for publication. C) Coordinate with your legal counsel to review the contract terms before taking further action. D) Include the copyright information from the photographer in the photo caption and proceed with publication of the newsletter. - Answer C) Coordinate with your legal counsel to review the contract terms before proceeding with publication. (EPR 10th, pgs 157-158 and PR: S&T 10th, pgs 302-303) You are the public relations manager at a automotive manufacturer, reporting to the company president. Your company is about to announce an expansion, which will be a major economic boost for the community, at a press conference. Your boss would like to share some additional details about the acquisition "off the record" with several community partners following the press conference at a VIP event, which some media may attend. What counsel would you offer your boss? 1. We trust our partners and this will improve our community relations 2. It is acceptable to share these details if we inform the audience that w