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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 1 notes

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Comprehensive notes on chapter 1 of the Advertising and Promotion: an Integrated Marketing Communications Perspective textbook by Mcgraw Hill

Institution
Fashion Institute Of Technology
Course
AC 111








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George Belch, Michael Belch ISE Advertising and Promotion: An Integrated Marketing Communications Perspective
  • 2019
  • 9781260570991
  • Unknown

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Institution
Fashion Institute Of Technology
Course
AC 111
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