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Basic Design Priciples

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This note contains an introduction to graphic design that every designer should know before starting to create a work

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  • January 20, 2023
  • 3
  • 2022/2023
  • Class notes
  • Hadi sigit
  • All classes
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INTRODUCTION OF GRAPHIC DESIGN

1. Definition of Design
What is design?
Apart from the many and varied definitions of the word 'design' itself, actually design
does not need a long explanation. According to experts who have been involved in the
world of design, design can be interpreted as problem solving.
If we mention concrete examples of design, such as: Product design, Fashion design,
Interior design, UI design, Architecture design, etc. all of them are solutions to all
problems in their respective fields.

Then what is graphic design?
Graphic design is a solution to problems related to graphics or visuals.
Example:
1. Visuals that are suitable for raising awareness of new product launches
2. Branding using a logo that is eye-catching and contrasts with the packaging
3. The credibility of the text in the banner when viewed on a small device
4. Design any post on social media that can be directly hit to engage with its followers, so
you don't keep asking questions even though the information is all there and often
repeated
5. Step-by-step tutorial posters that must be clear
6. etc.

Now we can say that
“The design has to work. Art does not.” —Donald Judd
Because art usually tends to question something through expression in various media, and
then Design has to solve it.


2. Rasters vs Vectors
What is meant by "Raster" and "Vector" will be discussed through the differences
between the two terms:
Comparison Raster Vector
uses a mathematical function to
consists of pixel dots to form an
Definition form an image, because it is in
image
the form of a curve
each pixel can be changed using
can be enlarged and reduced
an image editor software.
Method easily, using the axes in the
mutable pixel information
curve (extended/shortened)
contains aspects such as color,

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