Summary
General summary of the course
Rating
Sold
-
Pages
1
Uploaded on
17-12-2022
Written in
2021/2022
General summary of the subject, it doesn't go into much detail, it's to have a general idea when studying and reviewing.
Institution
Course
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Connected book
Principles of Marketing
- mei 2020
- 9781292341132
- 18
Written for
- Institution
- IE University
- Study
- BBA
- Course
- Marketing Fundamentals
All documents for this subject (2)
Document information
- Summarized whole book?
- No
- Which chapters are summarized?
- Del capítulo 1 al 7
- Uploaded on
- December 17, 2022
- Number of pages
- 1
- Written in
- 2021/2022
- Type
- Summary
Subjects
-
value
-
and relationships
-
consumer marke
-
company and marketing strategy partnering to build customer engagement
-
marketing creating customer value and engagement
-
analyzing the marketing environment
-
managing marketing information to gain customer insights
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Marketing Fundamentals
2
2022
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