WGU C724 Information Systems Management Unit 8 Test Already Passed

To educate stakeholders on the company's mission and vision, production information, and community efforts What is the primary purpose for publishing company information on the Internet? a.) To entice potential customers to shop b.) To educate stakeholders on the company's mission and vision, production information, and community efforts c.) To discourage customers from visiting the traditional storefront d.) To inform customers of new products and upcoming sales Personal computers Mobile e-commerce targets a certain niche. Which of the following communication devices is not one of them? a.) Portable decision support systems b.) Personal computers c.) Smartphones and tablets d.) Personal and professional organizers Digital goods require physical presence to acquire Digital goods provide several benefits for e-commerce. Which of the following is not a benefit achieved from digital goods? a.) Digital goods have a miniscule inventory footprint b.) Digital goods require physical presence to acquire c.) Digital goods have a delivery-on-demand nature d.) Digital goods can be purchased and downloaded Freemium involves digital pricing strategies Freemium is not a new concept in doing business. Which of the following statement regarding Freemium is accurate? a.) Freemium sells product samples and trial versions to users b.) Core services and additional features are free of charge to users c.) Freemium involves digital pricing strategies d.) Product quality and available features cannot be controlled Private industrial networks provide more of a focus on individual transactions versus lasting relationships Which of the following is not a characteristic of a private industrial network? a.) A private industrial network is a single organization that controls the construction and maintenance of relationships for a small number of other organizations b.) An example of a private industrial networks is Ford Motor Corp's private industrial network c.) There is a small number of private industrial networks in the marketplace d.) Private industrial networks provide more of a focus on individual transactions versus lasting relationships What jobs will the e commerce presence satisfy? Understanding the purpose of creating an ecommerce is addressed in which of the following questions? a.) Who is the target audiences and how will they access? b.) What business and revenue models are best for this implementation? c.) What jobs will the e commerce presence satisfy? d.) How is the marketplace structured and how will the business best interact with an e commerce presence? True [True/False] Because of operational efficiencies and the speed of the Internet, businesses that operate digitally may be much better at responding to requirements and changes than traditional brick-and-mortar businesses. a.) True b.) False FedEx uses big data to find flaws, boost production, and root out counterfeiters FedEx is a successful business. Which of the following statements regarding FedEx is false? a.) FedEx delivers millions of packages each day b.) FedEx uses big data to find flaws, boost production, and root out counterfeiters c.) FedEx offers logistics and business support services Age Which of the following customer attributes is not helpful for accurately pricing goods to increase profit margins? a.) Purchase frequency b.) Purchase history c.) Age d.) Income level Social media What do you call the web-based applications that allow user content to be created and shared over the Internet? a.) Blogospheres b.) Social media c.) Instant messaging Product marketing Which of the following can be disseminated to millions of consumers through social media, reducing marketing costs compared to traditional print, radio, and television advertising? a.) Product marketing b.) Public relations c.) Press release